Summary: Use of marketing principles also used to sell products to consumers to promote ideas, attitudes and behaviors. Design and use of programs seeking to increase the acceptance of a social idea or practice by target groups, not for the benefit of the marketer, but to benefit the target audience and the general society.
Publications247 found, 100 shown here
- Online interventions for social marketing health behavior change campaigns: a meta-analysis of psychological architectures and adherence factorsBrian Cugelman
Statistical Cybermetrics Research Group, Wolverhampton Business School, University of Wolverhampton, Wolverhampton, United Kingdom
J Med Internet Res 13:e17. 2011....
- Social marketing in public healthSonya Grier
The University of Pennsylvania, Colonial Penn Center, Philadelphia, 19104, USA
Annu Rev Public Health 26:319-39. 2005b>Social marketing, the use of marketing to design and implement programs to promote socially beneficial behavior change, has grown in popularity and usage within the public health community...
- Physical activity and food environments: solutions to the obesity epidemicJames F Sallis
San Diego State University, San Diego, CA 92103, USA
Milbank Q 87:123-54. 2009..This article is a status report on research on physical activity and food environments, and it suggests how these findings can be used to improve diet and physical activity and to control or reduce obesity...
- Recruiting vulnerable populations into research: a systematic review of recruitment interventionsStacy J UyBico
Section of General Internal Medicine, Yale University School of Medicine, New Haven, CT, USA
J Gen Intern Med 22:852-63. 2007..Members of vulnerable populations are underrepresented in research studies...
- Enhancing promotional strategies within social marketing programs: use of Web 2.0 social mediaRosemary Thackeray
Department of Health Science, Brigham Young University, Provo, Utah, USA
Health Promot Pract 9:338-43. 2008..0), in which users control communication, holds promise to significantly enhance promotional efforts within social marketing campaigns. Web 2...
- Cluster-randomised trial to evaluate the 'Change for Life' mass media/ social marketing campaign in the UKHelen Croker
Health Behaviour Research Centre, Department of Epidemiology and Public Health, University College London, Gower Street, WC1E 6BT, London, UK
BMC Public Health 12:404. 2012b>Social marketing campaigns offer a promising approach to the prevention of childhood obesity. Change4Life (C4L) is a national obesity prevention campaign in England...
- Stop the drama Downunder: a social marketing campaign increases HIV/sexually transmitted infection knowledge and testing in Australian gay menAlisa Pedrana
Centre for Population Health, Burnet Institute, Melbourne, Australia
Sex Transm Dis 39:651-8. 2012..We evaluated the impact of a social marketing campaign in 2008-2009 aimed to increase health-seeking behavior and STI testing and enhance HIV/STI knowledge ..
- Integrating cell phones and mobile technologies into public health practice: a social marketing perspectiveCraig Lefebvre
Department of Prevention and Public Health, Public Health Communication and Marketing, George Washington University Medical Center in Washington, DC, USA
Health Promot Pract 10:490-4. 2009..The focus of the article is framing the use of mobile technologies in public health from a social marketer's perspective--using the 4 Ps marketing mix as a guide...
- A 10-year retrospective of research in health mass media campaigns: where do we go from here?Seth M Noar
Department of Communication, University of Kentucky, Lexington, 40506, USA
J Health Commun 11:21-42. 2006..Such impact can only be achieved, however, if principles of effective campaign design are carefully followed...
- No increase in HIV or sexually transmissible infection testing following a social marketing campaign among men who have sex with menR Guy
Centre for Epidemiology and Population Health Research, Macfarlane Burnet Institute for Medical Research and Public Health, Melbourne, Victoria, Australia
J Epidemiol Community Health 63:391-6. 2009A social marketing campaign ran in 2004 in the Victoria to increase rates of HIV/sexually transmissible infection (STI) testing among men having sex with men (MSM).
- Sustainability for behaviour change in the fight against antibiotic resistance: a social marketing frameworkTimothy Edgar
Department of Communication Sciences and Disorders, Emerson College, 120 Boylston Street, Boston, MA 02116, USA
J Antimicrob Chemother 63:230-7. 2009..In recent years, several scholars have suggested social marketing as the framework for behaviour change that has the greatest chance of sustained success, but the antibiotic ..
- The effectiveness of social marketing interventions for health improvement: what's the evidence?Ross Gordon
Institute for Social Marketing, University of Stirling, Stirling, UK The Open University, UK
Public Health 120:1133-9. 2006To review the effectiveness of social marketing interventions designed to improve diet, increase physical activity, and tackle substance misuse.
- The impact of social franchising on the use of reproductive health and family planning services at public commune health stations in VietnamAnh D Ngo
Vietnam Evidence for Health Policy Project, School of Population Health, University of Queensland, Health Strategy and Policy Institute, 138 Giang Vo Str, Hanoi, Vietnam
BMC Health Serv Res 10:54. 2010..This study evaluates behavioral outcomes associated with a new approach - the Government Social Franchise (GSF) model - developed to improve RHFP service quality and capacity in Vietnam's commune health stations (CHSs)...
- Hombres Sanos: evaluation of a social marketing campaign for heterosexually identified Latino men who have sex with men and womenAna P Martinez-Donate
Department of Population Health Sciences, School of Medicine and Public Health, University of Wisconsin, Madison, WI 53726, USA
Am J Public Health 100:2532-40. 2010We evaluated the effectiveness of Hombres Sanos [Healthy Men] a social marketing campaign to increase condom use and HIV testing among heterosexually identified Latino men, especially among heterosexually identified Latino men who have ..
- A health equity critique of social marketing: where interventions have impact but insufficient reachRebecca Langford
Department of Anthropology, Durham University, Dawson Building, South Road, Durham DH1 3LE, UK
Soc Sci Med 83:133-41. 2013Health interventions increasingly rely on formative qualitative research and social marketing techniques to effect behavioural change...
- Behavioral indicators of household decision-making and demand for sanitation and potential gains from social marketing in GhanaMarion W Jenkins
Department of Civil and Environmental Engineering, University of California Davis, Davis, CA 95616, USA
Soc Sci Med 64:2427-42. 2007..The approach is useful for assessing behavioral indicators of sanitation demand in developing countries and suggesting where marketing approaches can and cannot work to accelerate adoption of household sanitation improvements...
- Increasing safer sexual behavior among Lao kathoy through an integrated social marketing approachKim Longfield
Population Services International, 1120 Nineteenth Street NW, Suite 600, Washington, DC 20036, USA
BMC Public Health 11:872. 2011..Little is known about how to most effectively reach kathoy with HIV prevention programming. This paper evaluates an intervention with Lao kathoy with the objective of increasing safe sex with regular and casual partners...
- Early diagnosis of lung cancer: evaluation of a community-based social marketing interventionVictoria L Athey
Chest Clinic, South Block, Doncaster Royal Infirmary, Armthorpe Road, Doncaster DN2 5LT, UK
Thorax 67:412-7. 2012..Poor U.K. lung cancer survival rates may, in part, be due to late diagnosis...
- Effectiveness of a social marketing media campaign to reduce oral cancer racial disparitiesJennifer M Watson
University of Florida, Department of Community Dentistry and Behavioral Science, PO Box 103628, Gainesville, FL 32610 3628, USA
J Natl Med Assoc 101:774-82. 2009..The purpose of this study was to provide a systematic evaluation of a theory-driven oral cancer awareness media campaign...
- Social marketing interventions to increase HIV/STI testing uptake among men who have sex with men and male-to-female transgender womenChongyi Wei
Graduate School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA, 15261
Cochrane Database Syst Rev 9:CD009337. 2011b>Social marketing interventions have been shown to both promote and change many health-related behaviours and issues...
- System, environmental, and policy changes: using the social-ecological model as a framework for evaluating nutrition education and social marketing programs with low-income audiencesJ Gregson
Cancer Prevention and Nutrition Section, Public Health Institute, Berkeley, California 94704, USA
J Nutr Educ 33:S4-15. 2001A variety of nutrition education interventions and social marketing initiatives are being used by the Food Stamp Program to improve food resource management, food safety, dietary quality, and food security for low-income households...
- Social marketing improved the consumption of iron-fortified soy sauce among women in ChinaXinying Sun
School of Public Health, Peking University Health Science Center, Beijing, PR China
J Nutr Educ Behav 39:302-10. 2007To test the feasibility and effectiveness of social marketing on the improvement of women's knowledge, attitudes, and behaviors regarding iron-fortified soy sauce (FeSS).
- Social marketing: should it be used to promote evidence-based health information?Giulio Formoso
CeVEAS Centre for the Evaluation of the Effectiveness of Health Care Pharmacoepidemiology Unit, Viale L Muratori 201 41100 Modena, Italy
Soc Sci Med 64:949-53. 2007..A "social marketing" approach can help public health researchers make evidence-based information clear and appealing...
- Effects of condom social marketing on condom use in developing countries: a systematic review and meta-analysis, 1990-2010Michael D Sweat
The Medical University of South Carolina, Department of Psychiatry and Behavioral Sciences, Charleston, South Carolina 29425, USA
Bull World Health Organ 90:613-622A. 2012To examine the relationship between condom social marketing programmes and condom use.
- The effectiveness of mass communication to change public behaviorLorien C Abroms
Department of Prevention and Community Health, George Washington University School of Public Health and Health Services, Washington, DC 20037, USA
Annu Rev Public Health 29:219-34. 2008....
- Evaluation of a multifaceted social marketing campaign to increase awareness of and screening for oral cancer in African AmericansJ M Jedele
Detroit Oral Cancer Prevention Project, School of Dentistry, University of Michigan, 1011 N University Ave, Ann Arbor, MI, USA
Community Dent Oral Epidemiol 38:371-82. 2010A 2-year social marketing media campaign and community education activities were organized to promote screening for oral cancer in a high-risk population in Detroit/Wayne County, Michigan...
- Evaluation of a social marketing campaign to support Mexico City's comprehensive smoke-free lawJames F Thrasher
Correspondence should be sent to James F Thrasher, Department of Health Promotion, Education and Behavior, Arnold School of Public Health, University of South Carolina, Columbia, SC 29208, USA
Am J Public Health 101:328-35. 2011We aimed to assess the level of awareness and impact of a social marketing campaign to promote Mexico City's 2008 comprehensive smoke-free law.
- Social marketing campaigns and children's media useW Douglas Evans
RTI International, USA
Future Child 18:181-203. 2008..Evans points out that social marketing campaigns have been effective in helping to prevent and control tobacco use, increase physical activity, ..
- An overview of the "Positive Action for Today's Health" (PATH) trial for increasing walking in low income, ethnic minority communitiesDawn K Wilson
Department of Psychology, University of South Carolina, Columbia, SC 29208, United States
Contemp Clin Trials 31:624-33. 2010..The Positive Action for Today's Health (PATH) trial compares three communities that are randomly assigned to different levels of an environmental intervention to improve safety and access for walking in low income communities...
- Comparative cost analysis of insecticide-treated net delivery strategies: sales supported by social marketing and free distribution through antenatal careManuela De Allegri
Department of Tropical Hygiene and Public Health, University of Heidelberg, INF 324, 69120 Heidelberg, Germany
Health Policy Plan 25:28-38. 2010..looking at the cost per ITN distributed for two alternative interventions: subsidized sales supported by social marketing and free distribution to pregnant women through antenatal care (ANC)...
- Public place restrictions on smoking in Canada: assessing the role of the state, media, science and public health advocacyMark Asbridge
Department of Sociology, University of Toronto, 725 Spadina Avenue, Toronto, Ontario, Canada M5S 2J4
Soc Sci Med 58:13-24. 2004..Results lend support to the quantitative study of the policy adoption process and to theories of policy making that consider multiple influences on policy adoption...
- Stop the sores: the making and evaluation of a successful social marketing campaignAaron Plant
Sexually Transmitted Disease Program, Los Angeles County Department of Public Health in Los Angeles, California, USA
Health Promot Pract 11:23-33. 2010..As part of the public health response to this outbreak, a sustained social marketing campaign was launched in 2002, with the objectives of increasing syphilis testing, knowledge, and awareness ..
- WHO Health Promotion Glossary: new termsBen J Smith
School of Public Health, University of Sydney, Sydney, New South Wales Australia
Health Promot Int 21:340-5. 2006..evidence-based health promotion; global health; health impact assessment; needs assessment; self-efficacy; social marketing; sustainable health promotion strategies, and; wellness...
- Adapting evidence-based strategies to increase physical activity among African Americans, Hispanics, Hmong, and Native Hawaiians: a social marketing approachMary Ann S Van Duyn
National Cancer Institute, Center to Reduce Cancer Health Disparities, 6116 Executive Blvd, Suite 602, Rockville, MD 20852, USA
Prev Chronic Dis 4:A102. 2007Using a social marketing approach, we studied how best to adapt proven, evidence-based strategies to increase physical activity for use with underserved racial or ethnic groups.
- Understanding and improving access to prompt and effective malaria treatment and care in rural Tanzania: the ACCESS ProgrammeManuel W Hetzel
Department of Public Health and Epidemiology, Swiss Tropical Institute, Basel, Switzerland
Malar J 6:83. 2007..Furthermore, access may be influenced by global and national health policies. As a consequence, many malaria episodes in highly endemic countries are not treated appropriately...
- A multisite randomized trial of social norms marketing campaigns to reduce college student drinking: a replication failureWilliam DeJong
Department of Social and Behavioral Sciences and Youth Alcohol Prevention Center, Boston University School of Public Health, Boston, Massachusetts 02118, USA
Subst Abus 30:127-40. 2009..DeJong et al. J Stud Alcohol. 2006;67:868-879). Additional research is needed to explore whether SNM campaigns are less effective in campus communities with relatively high alcohol retail outlet density...
- A legal primer for the obesity prevention movementSeth E Mermin
Public Health Law and Policy, 2201 Broadway, Oakland, CA 94612, USA
Am J Public Health 99:1799-805. 2009..The goal is to allow policymakers to avoid potential constitutional problems in the formation of obesity prevention policy...
- Review Article: Increasing physical activity with point-of-choice prompts--a systematic reviewMarc Nocon
Institute for Social Medicine, Epidemiology and Health Economics, Charité University Medical Centre, Berlin, Germany
Scand J Public Health 38:633-8. 2010..The aim of this review was to assess the effectiveness of point-of-choice prompts for the promotion of stair climbing...
- Using a social marketing framework to evaluate recruitment of a prospective study of genetic counseling and testing for the deaf communityYoko Kobayashi
Department of Human Genetics, University of California, Los Angeles, California, USA
BMC Med Res Methodol 13:145. 2013..b>Social marketing is effective for recruiting hard-to-reach populations because it fosters social inclusion and cohesion by ..
- Bringing in the target audience in bystander social marketing materials for communities: suggestions for practitionersSharyn J Potter
University of New Hampshire, Durham, NH 03824, USA
Violence Against Women 17:797-812. 2011The Know Your Power™ social marketing campaign images model active bystander behaviors that target audience members can use in situations where sexual and relationship violence and stalking are occurring, have occurred, or have the ..
- Social marketing and the establishment of the ISW-TBEMichael Kunze
Institute of Social Medicine, University of Vienna, Rooseveltplatz 3, A 1090 Vienna, Austria
Vaccine 21:S62-5. 2003Vaccination can only be offered effectively to the general public by the means of social marketing. Experience gained with tick-borne encephalitis (TBE) in Austria will be used to demonstrate the need and importance of this public health ..
- Can we measure encoded exposure? Validation evidence from a national campaignBrian G Southwell
School of Journalism and Mass Communication, University of Minnesota, Minneapolis, Minnesota, USA
J Health Commun 7:445-53. 2002..Also, gross rating points (GRPs) for a campaign advertisement correlated strikingly with average encoded exposure for an advertisement among both youth (r = 0.82) and their parents (r = 0.53)...
- Does social marketing provide a framework for changing healthcare practice?Zoe Slote Morris
Engineering Design Centre, Department of Engineering, University of Cambridge, Trumpington Street, Cambridge CB21PZ, UK
Health Policy 91:135-41. 2009We argue that social marketing can be used as a generic framework for analysing barriers to the take-up of clinical guidelines, and planning interventions which seek to enable this change.
- Marketing public health through older adult volunteering: Experience Corps as a social marketing interventionErwin J Tan
Johns Hopkins Center on Aging and Health, Baltimore, MD 21205, USA
Am J Public Health 100:727-34. 2010We present a social marketing conceptual framework for Experience Corps Baltimore City (EC) in which the desired health outcome is not the promoted product or behavior...
- The effectiveness of a social marketing model on case-finding for COPD in a deprived inner city populationRicardo J P José
Department of Respiratory Medicine, Salford Royal NHS Foundation Trust, Manchester, UK
Prim Care Respir J 19:104-8. 2010To evaluate the effectiveness of a social marketing model on case-finding for COPD in a population with high smoking rates and COPD prevalence.
- Confirming "truth": more evidence of a successful tobacco countermarketing campaign in FloridaJeff Niederdeppe
RTI International, Research Triangle Park, NC 27612, USA
Am J Public Health 94:255-7. 2004..Florida teens had higher levels of "truth" campaign awareness and were more likely to agree with campaign-targeted beliefs; 2 of these beliefs were the only items associated with current smoking...
- Evaluation of a social marketing intervention promoting oral rehydration salts in BurundiSethson Kassegne
Population Services International, Cotonou, Benin
BMC Public Health 11:155. 2011..In 2004, PSI/Burundi launched a social marketing intervention to promote ORASEL among caregivers of children under five; the product was relaunched in 2006 ..
- DEET mosquito repellent sold through social marketing provides personal protection against malaria in an area of all-night mosquito biting and partial coverage of insecticide-treated nets: a case-control study of effectivenessMark Rowland
HealthNet International, University Town, Peshawar, Pakistan
Trop Med Int Health 9:343-50. 2004..Mosbar, a repellent soap containing DEET, was promoted through social marketing in villages in eastern Afghanistan...
- Dogs Are Talking: San Francisco's social marketing campaign to increase syphilis screeningSally C Stephens
CDC CSTE Applied Epidemiology Fellowship, and STD Prevention and Control Services, San Francisco Department of Public Health, 1360 Mission St, San Francisco, CA 94103, USA
Sex Transm Dis 37:173-6. 2010To promote regular syphilis testing among men who have sex with men in San Francisco, a social marketing campaign, Dogs Are Talking, was created...
- Condom social marketing in sub-Saharan Africa and the Total Market ApproachSteven Chapman
Population Services International, 1120 19th Street, NW 600, Washington, DC 20036, USA
Sex Health 9:44-50. 2012b>Social marketing interventions are important in developing nations. Both increasing use and shifting users from receiving subsidised condoms need to be pursued using a Total Market Approach (TMA)...
- Clean Hands for Life: results of a large, multicentre, multifaceted, social marketing hand-hygiene campaignL A Forrester
Division of Infection Control, Vancouver Coastal Health, Vancouver, British Columbia, Canada
J Hosp Infect 74:225-31. 2010..A social marketing approach was used to implement and monitor the effectiveness of the campaign...
- Methodology of the outcome evaluation of the VERB campaignLance D Potter
Westat, Rockville, Maryland 20850, USA
Am J Prev Med 34:S230-40. 2008..This article also discusses weighting and imputation, alternative analyses used to assess the adequacy of the propensity methods, and the challenges involved in media campaign evaluations...
- The meaning, effectiveness and future of social marketingM Stead
Institute for Social Marketing, University of Stirling and The Open University, Stirling, UK
Obes Rev 8:189-93. 2007
- Integrating social media and social marketing: a four-step processRosemary Thackeray
Brigham Young University, Provo, UT, USA
Health Promot Pract 13:165-8. 2012..Practitioners can realize social media's untapped potential by incorporating it as part of the larger social marketing strategy, beyond promotion...
- Using a multimedia social marketing campaign to increase active bystanders on the college campusSharyn J Potter
Department of Sociology, University of New Hampshire, Durham, NH 03824, USA
J Am Coll Health 60:282-95. 2012To evaluate the campus-wide administration of the Know Your Power bystander-oriented social marketing campaign.
- Using an opinion poll to build an obesity-prevention social marketing campaign for low-income Asian and Hispanic immigrants: report of findingsSharon Sugerman
Network for a Healthy California, California Department of Public Health and Public Health Institute, Sacramento, CA 95899 7377, USA
J Nutr Educ Behav 43:S53-66. 2011To gain opinions from low-income, limited-English-speaking Hispanic and Asian immigrants for formative research in a social marketing campaign.
- An evaluation of an attempt to change the snacking habits of pre-school children using social marketingJ Richards
Liverpool John Moores University, Faculty of Education, Community and Leisure, IM Marsh Campus, Barkhill Road, Liverpool L17 6BD, UK
Public Health 123:e31-7. 2009To demonstrate the feasibility and value of social marketing over a wide geographical footprint, and to improve the snacking habits of pre-school children.
- The message development tool: a case for effective operationalization of messaging in social marketing practiceMarifran Mattson
Department of Communication, Purdue University, West Lafayette, Indiana 47907 2098, USA
Health Mark Q 27:275-90. 2010..Even though messaging strategies are an essential component of social marketing and are a widely used campaign model, health campaigns based on this framework have not always been able to ..
- Using social marketing to manage population health performanceMichael L Rothschild
The Wisconsin School of Business, University of Wisconsin, Madison, WI 53716, USA
Prev Chronic Dis 7:A96. 2010Population health can be affected by implementing pay-for-performance measures with key players. From a social marketing perspective, people (both consumers and managers) have choices and will do what they perceive enhances their own self-..
- [Social marketing and public policies for health: campaign to promote smoke-free spaces in Mexico]Victor Villalobos
Instituto Nacional de Salud Publica, Cuernavaca, Morelos, Mexico
Salud Publica Mex 52:S129-37. 2010..The campaign evaluation indicates a significant impact, which suggests that future campaigns use similar strategies in their development...
- The Solaar HIV prevention program for gay and bisexual Latino men: using social marketing to build capacity for service provision and evaluationRoss F Conner
University of California, Irvine, Urban and Regional Planning, School of Social Ecology, Irvine, CA 92697, USA
AIDS Educ Prev 17:361-74. 2005..The article focuses in particular on how the partners built new capacity in the area of social marketing to address the challenge of participant recruitment and describes the components of the new campaign...
- Social marketing: how might this contribute to tackling obesity?M Rayner
British Heart Foundation Health Promotion Research Group, Department of Public Health, University of Oxford, Oxford, UK
Obes Rev 8:195-9. 2007
- Evaluation of a social marketing campaign targeting preschool childrenSusan L Johnson
Department of Pediatrics, University of Colorado at Denver and Health Sciences Center, Denver, CO 80262, USA
Am J Health Behav 31:44-55. 2007To determine the effectiveness of a pilot social marketing program to increase preschoolers' willingness to try new foods.
- Does entertainment-education work with Latinos in the United States? Identification and the effects of a telenovela breast cancer storylineHolley A Wilkin
Department of Communication, Georgia State University, Atlanta, Georgia 30302 4000, USA
J Health Commun 12:455-69. 2007..Third, these trends were confirmed and further explored using focus groups of Ladrón viewers. Implications for educating viewers using dramatic serials in the United States are discussed...
- Social marketing-based communications to integrate and support the HEALTHY study interventionL L DeBar
Center for Health Research, Kaiser Permanente Northwest, Portland, OR 97227, USA
Int J Obes (Lond) 33:S52-9. 2009..Here, we describe the conceptual underpinnings and design of the social marketing-based communications component of the HEALTHY study intervention that combined changes in the school ..
- Comparative cost-effectiveness of the components of a behavior change communication campaign on HIV/AIDS in North IndiaSuruchi Sood
Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs JHU CCP, Baltimore, Maryland 21202, USA
J Health Commun 11:143-62. 2006..The analysis of the comparative cost-effectiveness of individual campaign components provides insights into the planning of resources for communication interventions globally...
- Image gently, step lightly: increasing radiation dose awareness in pediatric interventions through an international social marketing campaignManrita K Sidhu
Department of Radiology, Seattle Children s Hospital, University of Washington, Seattle, WA 98104, USA
J Vasc Interv Radiol 20:1115-9. 2009..computed tomography, in 2008 the Alliance for Radiation Safety in Pediatric Imaging launched an international social marketing campaign entitled Image Gently...
- Changing health behaviors with social marketingM E Suarez-Almazor
Department of General Internal Medicine, University of Texas MD Anderson Cancer Center, Houston, TX, USA
Osteoporos Int 22:461-3. 2011b>Social marketing uses marketing techniques to promote healthy attitudes and behaviors...
- Best practices: Strategic stigma change (SSC): five principles for social marketing campaigns to reduce stigmaPatrick W Corrigan
College of Psychology, Illinois Institute of Technology, 3424 South State St, Chicago, IL 60616, USA
Psychiatr Serv 62:824-6. 2011..contact that is targeted, local, credible, and continuous, were developed to inform the growth of large-scale social marketing campaigns supported by governments and nongovernmental organizations...
- Evaluating social marketing: lessons from ShowCaseAlex Christopoulos
National Social Marketing Centre, 20 Grosvenor Gardens, London, SW1W ODH, UK
Perspect Public Health 129:272-6. 2009In April 2009, the National Social Marketing Centre launched its new case study resource, ShowCase: a collection of 40 best practice social marketing programmes, predominantly from the UK...
- Does condom social marketing improve health outcomes and increase usage and equitable access?Wendy Knerr
Reprod Health Matters 19:166-73. 2011Condom social marketing (CSM) has increased condom supplies, broadened commercial markets for condoms and introduced marketing innovations in developing countries...
- Effect of a clinic-wide social marketing campaign to improve adherence to antiretroviral therapy for HIV infectionThomas P Giordano
Health Services Research and Development Center of Excellence, Michael E DeBakey VA Medical Center, Houston, TX, USA
AIDS Behav 17:104-12. 2013This demonstration study tested the impact of a 5-month clinic-wide social marketing campaign at improving adherence to antiretroviral therapy (ART)...
- The VERB campaign's strategy for reaching African-American, Hispanic, Asian, and American Indian children and parentsMarian Huhman
National Center for Chronic Disease Prevention and Health Promotion, CDC, Atlanta, Georgia 30341, USA
Am J Prev Med 34:S194-209. 2008....
- Social marketing: no longer a sideshowPhilip D Harvey
DKT International, 1701 K Street NW, Suite 900, Washington, DC 20006, USA
Stud Fam Plann 39:69-72. 2008
- Mass media barriers to social marketing interventions: the example of sun protection in the UKGillian Ann Kemp
University of the West of England, Coldharbour Road, Frenchay, Bristol, Bristol BS16 1QY, UK
Health Promot Int 26:37-45. 2011..Implications for public policy and future research conclude the paper...
- Segmentation on a shoestring: health audience segmentation in limited-budget and local social marketing interventionsMichael D Slater
School of Communication, The Ohio State University, Columbus, USA
Health Promot Pract 7:170-3. 2006
- Evaluation of educational materials from a social marketing campaign to promote folic acid use among Hispanic women: insight from Cuban and Puerto Rican ethnic subgroupsGwendolyn P Quinn
Department of Oncologic Services, College of Medicine, University of South College of Medicine at H Lee Moffitt Cancer Center and Research Institute, Tampa, FL, USA
J Immigr Minor Health 11:406-14. 2009..Three Sisters/Las Tres Hermanos" is a folic acid social marketing campaign designed for Mexican-American women...
- Formative research and strategic development of a physical activity component to a social marketing campaign for obesity prevention in preschoolersLaura Bellows
Department of Food Science and Human Nutrition, Colorado State University, Fort Collins, CO 80523 1571, USA
J Community Health 33:169-78. 2008..a marketing strategy to guide the development of a physical activity component, Food Friends Get Movin' with Mighty Moves , as part of a larger social marketing campaign aimed to decrease the risk for obesity in low-income preschoolers.
- Can social marketing approaches change community attitudes towards leprosy?Wendy Brown
Lepr Rev 77:89-98. 2006This essay explores how the concept of social marketing can be employed to change attitudes towards leprosy...
- Using social marketing to increase recruitment of pregnant smokers to smoking cessation service: a success storyR J Lowry
Dental School, University of Newcastle upon Tyne, Newcastle upon Tyne, UK
Public Health 118:239-43. 2004..To explore what it is like to be a pregnant smoker in Sunderland and to inform the development of a Smoking Cessation Programme; to use qualitative techniques to develop a cessation programme tailored to pregnant smokers...
- Stalling HIV through social marketing: prospects in PakistanSara Husain
Health Systems Division, Department of Community Health Sciences, Aga Khan University, Karachi corrected
J Pak Med Assoc 55:294-8. 2005..b>Social marketing is an evolving strategy used to influence human behavior and choices...
- Quit smoking for life--social marketing strategy for youth: a case for PakistanLiaquat Ali Khowaja
Quality of Life Project, Department of Community Health Sciences, Aga Khan University, Karachi, Pakistan
J Cancer Educ 25:637-42. 2010..b>Social marketing is an effective strategy to promote healthy attitudes and influence people to make real, sustained health ..
- Arkansas Act 1220 of 2003 to reduce childhood obesity: its implementation and impact on child and adolescent body mass indexJames M Raczynski
Fay W Boozman College of Public Health, University of Arkansas for Medical Sciences, Little Rock, AR 72205, USA
J Public Health Policy 30:S124-40. 2009..The Arkansas experience to date may serve to inform the efforts of other states to adopt policies to address the epidemic of childhood obesity...
- Influence of a nationwide social marketing campaign on adolescent drug useLawrence M Scheier
LARS Research Institute, Inc and Washington University School of Medicine, Department of Psychiatry, Epidemiology and Prevention Research Group, St Louis, Missouri, USA
J Health Commun 15:240-71. 2010..are discussed in terms of how they depart from previous reports of campaign efficacy and the potential efficacy of social marketing campaigns to reach a large and impressionable youthful audience with strategically placed advertisements.
- Tobacco-prevention messages online: social marketing via the WebCarolyn A Lin
Department of Communication Sciences, University of Connecticut, Storrs, CT 06269 1085, USA
Health Commun 18:177-93. 2005..In general, the industry sites provided the weakest persuasive messages and medical sites fared only slightly better. Government and grassroots sites rated most highly in presenting their antitobacco campaign messages on the Web...
- A social marketing approach to building a behavioral intervention for congenital cytomegalovirusSheri Lewis Bate
Centers for Disease Control and Prevention, Atlanta, Georgia 30333, USA
Health Promot Pract 12:349-60. 2011..One way to gather evidence and identify key elements of a successful CMV intervention is through a social marketing approach...
- A failed norms social marketing campaignJohn D Clapp
School of Social Work, San Diego State University, 5500 Campanile Drive, San Diego, California 92182 4119 USA
J Stud Alcohol 64:409-14. 2003In this article we test the efficacy of an intensive norms social marketing campaign to reduce heavy drinking among college students living in a residence hall.
- Coverage of breast cancer in the Australian print media--does advertising and editorial coverage reflect correct social marketing messages?Sandra C Jones
Health and Productivity Research Centre, University of Wollongong, Wollongong, Australia
J Health Commun 9:309-25. 2004..The media are an important source of health information for many women--through both direct social marketing advertisements and indirect dissemination of information via editorial content...
- POWER for reproductive health: results from a social marketing campaign promoting female and male condomsSheana S Bull
Colorado Health Outcomes Program, University of Colorado Health Sciences Center, Aurora, Colorado 80045 0508, USA
J Adolesc Health 43:71-8. 2008To evaluate effects of a 6-month social marketing campaign on awareness of, attitudes toward and use of female as well as male condoms for 15-25 year-old-women.
- A convergent diffusion and social marketing approach for disseminating proven approaches to physical activity promotionJames W Dearing
Clinical Research Unit, Kaiser Permanente of Colorado, Denver, Colorado, USA
Am J Prev Med 31:S11-23. 2006Approaches from diffusion of innovations and social marketing are used here to propose efficient means to promote and enhance the dissemination of evidence-based physical activity programs...
- Mosquito nets and the poor: can social marketing redress inequities in access?Rose Nathan
Ifakara Health Research and Development Centre, Ifakara, Tanzania
Trop Med Int Health 9:1121-6. 2004..However, implementation of efficient delivery mechanisms remains a challenge. We investigated whether social marketing of treated mosquito nets results in decreased equity in rural Tanzania, through household surveys before the ..
- Targeting and tailoring physical activity information using print and information technologiesMelissa A Napolitano
Center for Physical Activity Research, Brown Medical School and the Miriam Hospital Centers for Behavioral and Preventive Medicine, Providence, Rhode Island 02903, USA
Exerc Sport Sci Rev 30:122-8. 2002..This paper focuses on targeting and tailoring physical activity information, and the use of mediated interventions, specifically those using print, and other information technologies for promoting physical activity...
- Social marketing of pre-packaged treatment for men with urethral discharge (Clear Seven) in UgandaB Jacobs
Medical Research Council Programme on AIDS, Uganda Virus Research Institute, Entebbe, Uganda
Int J STD AIDS 14:216-21. 2003We implemented social marketing of pre-packaged treatment for men with urethral discharge (Clear Seven) in Uganda, and studied its feasibility, acceptability and effectiveness as a possible means to treat STDs and thereby prevent HIV...
- From awareness to adoption: the effect of AIDS education and condom social marketing on condom use in Tanzania (1993-1996)Parfait M Eloundou-Enyegue
Department of Rural Sociology, Cornell University, USA
J Biosoc Sci 37:257-68. 2005..event-history data covering a four-year period to examine the timing of exposure to HIV/AIDS education and social marketing condom promotion campaigns, relative to the timing of changes in sexual risk behaviour in Tanzania...
- Increasing equity of access to point-of-use water treatment products through social marketing and entrepreneurship: a case study in western KenyaMatthew C Freeman
Center for Global Safe Water, Hubert Department of Global Health, Rollins School of Public Health, Emory University, Atlanta, GA 30322, USA
J Water Health 7:527-34. 2009Point-of-use water chlorination reduces diarrhoea risk by 25-85%. Social marketing has expanded access to inexpensive sodium hypochlorite for water treatment, at a cost of less than US$0.01 per day, in Kenya...
- Cost-effectiveness of social marketing of insecticide-treated nets for malaria control in the United Republic of TanzaniaKara Hanson
Health Policy Unit, London School of Hygiene and Tropical Medicine, London, England
Bull World Health Organ 81:269-76. 2003To assess the costs and consequences of a social marketing approach to malaria control in children by means of insecticide-treated nets in two rural districts of the United Republic of Tanzania, compared with no net use.
- The reach and impact of social marketing and reproductive health communication campaigns in ZambiaRonan Van Rossem
Department of International Health and Development, School of Public Health and Tropical Medicine, Tulane University, 1440 Canal Street, Suite 2200, New Orleans, LA 70112, USA
BMC Public Health 7:352. 2007..To address reproductive health problems and the HIV/AIDS epidemic in Zambia, several social marketing and health communication programs focusing on reproductive and HIV/AIDS prevention programs are being ..
- Smoking and the new health education in Britain 1950s-1970sVirginia Berridge
Centre for History in Public Health, Department of Public Health and Policy, London School of Hygiene and Tropical Medicine, England
Am J Public Health 95:956-64. 2005..This approach drew from road safety and drink driving models, US advertising theory, relocation of health education within the central government, the arrival of mass consumption, and the rise of the "new public health" agenda...
- Recruitment of African-American pre-adolescent girls into an obesity prevention trial: the GEMS pilot studiesMary Story
University of Minnesota, Division of Epidemiology, Minneapolis, Minnesota 55454, USA
Ethn Dis 13:S78-87. 2003..The objective of this report is to describe the methods used to recruit 8- to 10-year-old African-American girls into four 12-week randomized controlled pilot studies on obesity prevention...
- How social marketing works in health careW Douglas Evans
Health Promotion Research, RTI International, Washington, DC corrected 20036, USA
BMJ 332:1207-10. 2006
- The impact of a hybrid social marketing intervention on inequities in access, ownership and use of insecticide-treated netsSohail Agha
Department of International Health and Development, School of Public Health and Tropical Medicine, Tulane University, New Orleans, USA
Malar J 6:13. 2007..b>Social marketing techniques were used for product and message development...
- Reducing Alcohol & Risks Among Young FemalesLYDIA O DONNELL; Fiscal Year: 2007..The goal is to set young women on a course that protects their health and reduces the burden that problem drinking and HIV disease is taking on African American and Latino communities. ..
- Stigma & Behavioral Health in Urban Employers from China & USPatrick Corrigan; Fiscal Year: 2007..Data from this study will be especially important for the development of future stigma-change programs. ..
- COMMUNITY STEPS TO MINORITY YOUTH FITNESSAntronette Yancey; Fiscal Year: 2002..Mediating variables are self-report behaviors and attitudes. 4. Compile and distribute a resource book that includes those behavior change strategies that were observed to work best with this population. ..
- Impact/HIV Intervention/Adolescent Males Leaving JailNicholas Freudenberg; Fiscal Year: 2005..This sub-study will also be used to tailor the intervention tested in this proposal for adolescent females. ..
- Transdisciplinary Research on Urban Health Collaborative (RMI)Nicholas Freudenberg; Fiscal Year: 2008..This application will provide support for the institutionalization of these efforts at the University that educates more researchers and professionals involved in urban health than any university in the nation. [unreadable] [unreadable]..
- Economic Contextual Influences on Population Diet and ObesityLisa Powell; Fiscal Year: 2010..abstract_text> ..
- Sustainable strategies for increasing CIS use among African American and HispanicMatthew Kreuter; Fiscal Year: 2007..Because the intervention is highly integrated within current CIS structure and practices, this approach can be readily adopted if research evidence establishes its effectiveness. [unreadable] [unreadable] [unreadable]..
- Minority Pre-doctoral Education to Reduce DisparitiesMatthew Kreuter; Fiscal Year: 2007..The School of Public Health and Graduate School at Saint Louis University are strongly committed to this program, and have pledged 85% tuition scholarships for students involved. [unreadable] [unreadable]..
- Affecting Perceived Risks and Ambivalence About SmokingIsaac Lipkus; Fiscal Year: 2004....
- Effects of Communicating RPFNA Results on Decisions about Tamoxifen UseIsaac Lipkus; Fiscal Year: 2008..unreadable] [unreadable] [unreadable]..
- The Feasibility of Earlier Detection of Ovarian Cancer Using Symptom ReportsMarin Andersen; Fiscal Year: 2009..Outcomes of such an approach for women with and without the identified pattern of symptoms will be examined. ..
- Increasing Attention to Smoking Risk MessagesIsaac Lipkus; Fiscal Year: 2008..g., quit attempts, amount smoked, and actual cessation). [unreadable] [unreadable] [unreadable]..
- Smoking Trajectories amid Waning State Program BudgetsLois Biener; Fiscal Year: 2008..abstract_text> ..
- Society for Pediatric & Perinatal Epidemiologic ResearchAnna Maria Siega Riz; Fiscal Year: 2006....
- Thought, Affect, and Motivation to Quit SmokingKevin McCaul; Fiscal Year: 2005..The data will have implications for constructing risk messages and for how health professionals might encourage quit attempts among the millions of Americans who continue to smoke. ..
- HIV, Race and Survival in the Highly Active Therapy EraThomas Giordano; Fiscal Year: 2007..unreadable] [unreadable]..
- Reducing High-Risk College Drinking EnvironmentsJohn Clapp; Fiscal Year: 2008..The proposed research program is designed to systematically address gaps in the literature concerning environmental prevention among college students. ..
- Teleconference Group: Breast Cancer In African AmericansSUE HEINEY; Fiscal Year: 2009..The study findings are expected to inform about the effectiveness of TGs in AAWBC and lay the groundwork for exploring if reducing disparities in psychosocial care have a health benefit. ..
- PROMOTING EXERCISE, SLEEP AND WELL BEING IN OLDER ADULTSAbby King; Fiscal Year: 2002..abstract_text> ..
- Alcohol Screening and Brief Intervention in an EAPJeremy Bray; Fiscal Year: 2008..Taken together, our findings will provide researchers, EAP professionals, employers, and policy makers with a complete picture of the costs, benefits, feasibility, and sustainability of an SBI program within an EAP. ..
- CSA Prevention Training for Child Care Professionals: Stewards of ChildrenAlyssa Rheingold; Fiscal Year: 2008..abstract_text> ..
- Changes in Alcohol Availability and HIV RatesRichard Scribner; Fiscal Year: 2009..Study Hypothesis 2: Changes in alcohol outlet density at the census tract level will explain a significant amount of the trend in HIV/AIDS and gonorrhea rates over the study period. ..
- Adolescent Drug and HIV Prevention in South AfricaEdward Smith; Fiscal Year: 2007..This study addresses a pressing need in South Africa as the separate, and interrelated, rates of substance use and risky sexual behavior is among the highest in the world (Flisher, 1993, 1996, in press). ..
- Obesity Prevention/Control /Community Recreation CentersJohn P Elder; Fiscal Year: 2010..To assess the impact of hypothesized intervention moderator variables (e.g., race/ethnicity demographics, acculturation, immutable environmental factors) on behavioral and weight outcomes. ..
- Tobacco Cessation Treatment for Pregnant Alaska NativesChristi Patten; Fiscal Year: 2006..The overall health related objective of this line of research is to develop effective treatment programs with and for Alaska Native pregnant women that will ultimately reduce the risk of tobacco-related disease. [unreadable] [unreadable]..
- HIV Intervention Effectiveness in Developing CountriesMichael Sweat; Fiscal Year: 2007..1) HlV voluntary counseling and testing, (2) peer education, (3) empowerment interventions, (4) condom social marketing, (5) needle exchange, (6) mass media, (7) partner notification, (8) abstinence-based interventions, (9) care ..
- Evaluating Low Ignition Propensity Cigarette LegislationRICHARD O CONNOR; Fiscal Year: 2009..Taken together, these studies comprise a comprehensive evaluation of the potential impacts of this harm-reduction policy, which will inform policymakers in other jurisdictions considering similar regulations. ..
- EXERCISE ADVICE BY HUMAN OR COMPUTER--TESTING 2 THEORIESAbby King; Fiscal Year: 2002..Possible moderators and mediators of the response to intervention will be explored, as will costs associated with each intervention program. ..
- Disseminating Go Sun Smart to a Recreation IndustryDavid Buller; Fiscal Year: 2007..unreadable] [unreadable]..
- Bloodborne Pathogen Risk in Home Healthcare WorkersRobyn Gershon; Fiscal Year: 2007..This study will improve our understanding of the risks facing home health care workers and allow us to focus our risk management energies and resources appropriately. ..
- Computer-Based Physical Activity Advice for Ethnic Minority Aging AdultsAbby King; Fiscal Year: 2008..S. population. [unreadable] [unreadable] [unreadable]..
- Neighborhood Impact on Physical Activity in Older AdultsAbby King; Fiscal Year: 2007..abstract_text> ..
- Faith-Based Breast Cancer Screening InterventionLANA SUE KA OPUA; Fiscal Year: 2008..abstract_text> ..
- College Alcohol Environmental and College DrinkingRichard Scribner; Fiscal Year: 2007..The project represents an initial effort at understanding the relative importance of campus/community level factors in impacting college drinking outcomes. Such knowledge is essential for the development of effective prevention efforts. ..
- Cognitive Behavioral Determinants in Knee ReplacementMaria Suarez Almazor; Fiscal Year: 2007..The intervention will be based on cognitive behavioral strategies. ..
- Obesity Prevention in Latino Home and Community Environ*John Elder; Fiscal Year: 2006..Moderator variables will include acculturation, socioeconomic status and GIS measures in the community. ..
- EFFECTIVE MEDIA STRATEGIES FOR DRUG ABUSE PREVENTIONPhilip Palmgreen; Fiscal Year: 2002....
- HIV/STD PREVENTION COST-EFFECTIVENESS: METHODS & APPLICSSteven Pinkerton; Fiscal Year: 2004....
- SUNNY DAYS HEALTHY WAYS GRADES 6-8 SUN SAFETY CURRICULUMDavid Buller; Fiscal Year: 2002....
- Measuring Oral Disease Burden for Planning ServicesMichael Ross; Fiscal Year: 2003..The principal investigator is based in Houston, Texas (USA) and the collaborators are based in Cape Town (South Africa), Dar es Salaam (Tanzania), and London (UK). ..
- Welfare Reform, Fertility and Reproductive BehaviorRobert Kaestner; Fiscal Year: 2003....
- ADOLESCENTS USE OF COMPLEMENTARY ALTERNATIVE MEDICINEJonathan Klein; Fiscal Year: 2002..Additionally, since alternative therapies can have potentially serious side-effects or drug interactions, insight into how and when alternative medicine use is disclosed may help clinicians provide better care to adolescents. ..
- Health Behavior Change in Cancer Patients and FamiliesCarolyn Rabin; Fiscal Year: 2003..This brief assessment study, therefore, has the potential to shed light on an important area of primary and secondary cancer prevention. ..
- STUDY OF LDL OXIDIZABILITY IN THE NCEP PLUS DIETLatha Palaniappan; Fiscal Year: 2002..The applicant will examine the susceptibility of LDL to oxidation in serum samples obtained at the end of the study period in both groups by measuring the lag phase of conjugated diene formation induced by Copper++. ..
- WEB BASED TOOL TO ASSIST PHYSICIAN DELIVERED PREVENTIVEAmy Mirand; Fiscal Year: 2002..abstract_text> ..
- Body Image Treatment for Weight Concerned SmokersMatthew Clark; Fiscal Year: 2002..Dependent measures include 7-day point prevalence smoking abstinence confirmed with expired air carbon monoxide, and self-report measures of body image satisfaction and weight concerns. ..
- EGO DEPLETION PATTERNS AND SELF-CONTROL FAILUREROY BAUMEISTER; Fiscal Year: 2001..The fourth section will explore several implications and applications of the depletion of self: vulnerability to loss of self-esteem from ego threat; prejudice; procrastination; and overeating. ..
- REACH FOR HEALTH HIGH SCHOOL RISK PREVENTION FOLLOW-UPLYDIA O DONNELL; Fiscal Year: 2001..They aim to: 1. Assess the longitudinal impact of RFH interventions for young adolescents on the multiple-risk behaviors of cigarette, alcohol, and ..
- EVALUATION OF A CIGARETTE SUBSTITUTEJohn Hughes; Fiscal Year: 2001..We believe it imperative to begin studying these substitutes so that, unlike low-tar/low nicotine cigarettes, we will know whether their introduction is good or bad for public health. ..
- Health Promotion for Women with FibromyalgiaAlexa Stuifbergen; Fiscal Year: 2006..Hierarchical linear modeling techniques will be used to determine the significance of group by time interactions across the four measurement periods. ..
- Prevention of obesity in children with PAACJoseph Donnelly; Fiscal Year: 2006..Additionally, PAAC will offer a strategy to increase physical activity during the school day that is complimentary to academics and does not diminish or compete for the time allocated for academic instruction. ..
- Treatment adherence in minorities with rheumatic diseaseMaria Suarez Almazor; Fiscal Year: 2006....
- Intervention for Support Persons to Help Smokers QuitChristi Patten; Fiscal Year: 2005..Support persons (N=60) will be recruited and randomly assigned to self-help intervention or telephone counseling. The smokers will be enrolled as study subjects but will be contacted for assessments only. ..
- INTERNET--A CHANGE AGENT FOR RURAL MULTICULTURAL ADULTSDavid Buller; Fiscal Year: 2003..They will be posttested by telephone by AMC's Computer-assisted Telephone Interviewing Core. Adults in the control condition will be wait-listed for the intervention, which will be available after they complete the posttest. ..
- EXPERT SYSTEM INTERVENTION--DOMESTIC VIOLENCE OFFENDERSDEBORAH LEVESQUE; Fiscal Year: 2004..abstract_text> ..
- INTERNET--HOME BASED TREATMENT FOR ADOLESCENT SMOKERSChristi Patten; Fiscal Year: 2001..Adolescents will be recruited for participation in the study from four geographically and ethnically diverse locations. The study will be conducted by the Mayo Clinic, Rochester, MN and the University of Wisconsin, Madison, WI. ..
- Neighborhood Impact on Physical Activity in At-Risk Older AdultsAbby C King; Fiscal Year: 2010..S. population. ..
- Female Condom Use in South African College StudentsJoanne Mantell; Fiscal Year: 2008..If successful, this brief intervention should be widely replicable in other similar settings. ..
- PROCESSING PSAS: PRODUCTION PACING, EMOTION, AND AROUSALAnnie Lang; Fiscal Year: 2002..Results should provide findings that will greatly expand our knowledge of how adolescents process media and can be applied to make PSAs that are more memorable and have greater behavioral impact on young people. ..
- ONLINE DOMESTIC VIOLENCE EDUCATION FOR PHYSICIANSJohn Harris; Fiscal Year: 2004..proposed commercial application: not available ..
- POSTDOCTORAL TRAINING PROGRAM IN SAS PREVENTIONRobin Mermelstein; Fiscal Year: 2008..Trainees participate with prevention interventionists and researchers from collaborating community programs. ..
- Ecological Analysis of Physical ActivityJames Sallis; Fiscal Year: 2004..Results will inform public health, land use, and transportation policies that could have population-wide impacts on physical activity. ..
- Women's Exercise Injuries: Incidence and Risk FactorsJames R Morrow; Fiscal Year: 2010..abstract_text> ..
- CAN SOCIAL NORMS MARKETING REDUCE HIGH-RISK DRINKING?William DeJong; Fiscal Year: 2003..5) In Year 5, continue and complete data analysis to meet the outlined aims of the study. ..
- LIFE SKILLS INFUSION/PREVENTION IN RURAL JUNIOR HIGHEdward Smith; Fiscal Year: 2002..Finally, we hypothesize that the I-LST will have better acceptance among the teachers and they will continue to implement the program, and at higher levels of fidelity, than the LST teachers. ..
- BLOODBORNE EXPOSURE MANAGEMENTRobyn Gershon; Fiscal Year: 2001..This study will identify barriers to appropriate implementation of the Guidelines and allow us to focus our energies and resources on specific improvements in order to minimize the risk of infection to exposed employees. ..
- Text Messaging for Abstinence and HIV Risk PreventionSheana Bull; Fiscal Year: 2008..unreadable] [unreadable] [unreadable] [unreadable]..
- Dynamic Models of Adolescent Drug Use PreventionLAWRENCE SCHEIER; Fiscal Year: 2002..This study has the potential of informing prevention science with regard efficacious intervention strategies that extend to a wide range of ethnic groups during the critical and formative years of adolescence. ..
- Simulation Tool for HIV/STD Cost-Effectiveness AnalysisSteven Pinkerton; Fiscal Year: 2006..abstract_text> ..
- Youth Alcohol, Tobacco and Marijuana Use: Effects of Hours of Work and WagesRobert Kaestner; Fiscal Year: 2009..The proposed research will identify the importance of employment and earned income on youth substance use and produce information that can be used to design effective public health policy to address this problem. ..
- ACTIVATING MULTIETHNIC YOUTH FOR SMOKING PREVENTIONKaren Glanz; Fiscal Year: 2002..abstract_text> ..
- Study Designs & Analytic Strategies for Environmental & Policy Research in ObesitJames Sallis; Fiscal Year: 2008..New investigators and minority investigators will be invited to participate in the conference. (End of Abstract) [unreadable] [unreadable] [unreadable]..
- Efficacy of DVD Technology in COPD Self-Management Education of Rural PatientsMichael Stellefson; Fiscal Year: 2007..unreadable] [unreadable] [unreadable]..
- REACH FOR HEALTH--MIDDLE CHILDHOOD RISK PREVENTION STUDYLYDIA O DONNELL; Fiscal Year: 2004..6. Collect data on the costs and process of implementation to inform subsequent dissemination. ..