marketing of health services

Summary

Summary: Application of marketing principles and techniques to maximize the use of health care resources.

Top Publications

  1. ncbi Strategic outsourcing of clinical services: a model for volume-stressed academic medical centers
    John E Billi
    Internal Medicine and Medical Education, University of Michigan Medical School, Ann Arbor, USA
    Health Care Manage Rev 29:291-7. 2004
  2. ncbi Steps to competitive advantage. A winning strategy involves five critical elements
    Karen Corrigan
    The Strategy Group, Norfolk, VA, USA
    Mark Health Serv 24:48. 2004
  3. ncbi A broader view of marketing: implications for surgeons
    Scott W Kelley
    Gatton College of Business and Economics, University of Kentucky, Lexington, KY 40536, USA
    Surg Innov 11:281-8. 2004
  4. ncbi Reaching consumers in the virtual world
    Christopher Catallo
    CareTech Solutions, Inc
    Mark Health Serv 28:22-7. 2008
  5. pmc Risk communication and informed consent in the medical tourism industry: a thematic content analysis of Canadian broker websites
    Kali Penney
    Faculty of Medicine, University of Calgary, 2500 University Drive, NW, Calgary, Alberta, Canada
    BMC Med Ethics 12:17. 2011
  6. ncbi Effect of exposure to small pharmaceutical promotional items on treatment preferences
    David Grande
    Department of Medicine and Leonard Davis Institute of Health Economics, University of Pennsylvania, 3641 Locust Walk, Philadelphia, PA 19104 6218, USA
    Arch Intern Med 169:887-93. 2009
  7. pmc Negotiating the boundary between medicine and consumer culture: online marketing of nutrigenetic tests
    Paula M Saukko
    Department of Social Sciences, Loughborough University, Brockington Building, LE113TU Loughborough, Leicestershire, UK
    Soc Sci Med 70:744-53. 2010
  8. ncbi Ghosts in the machine: publication planning in the medical sciences
    Sergio Sismondo
    Department of Philosophy, Queen s University, Kingston, Canada
    Soc Stud Sci 39:171-98. 2009
  9. pmc Effect of illicit direct to consumer advertising on use of etanercept, mometasone, and tegaserod in Canada: controlled longitudinal study
    Michael R Law
    Department of Ambulatory Care and Prevention, Harvard Medical School and Harvard Pilgrim Health Care, 133 Brookline Avenue, 6th Floor, Boston, MA 02215, USA
    BMJ 337:a1055. 2008
  10. ncbi Promoting medical tourism to India: messages, images, and the marketing of international patient travel
    Valorie A Crooks
    Simon Fraser University, Department of Geography, RCB 7123, 8888 University Drive, Burnaby, British Columbia, Canada V5A 1S6
    Soc Sci Med 72:726-32. 2011

Research Grants

  1. The ethics of consent for the public release of potentially identifiable DNA data
    Amy McGuire; Fiscal Year: 2009
  2. Workshop Course to Promote and Develop Dental Technology
    EDWARD ROSSOMANDO; Fiscal Year: 2004
  3. Imaging of nicotine sensitization in humans: a translational application of fMRI
    Joseph DiFranza; Fiscal Year: 2008
  4. The Transition of Nicotine Dependence
    Joseph DiFranza; Fiscal Year: 2005
  5. PROMOTING TRANSLATIONAL DENTAL RESEARCH ACADEMIC CAREERS
    EDWARD ROSSOMANDO; Fiscal Year: 2008
  6. INCREASING ACCESS TO CLINICAL AND EDUCATIONAL STUDIES
    Ronald Myers; Fiscal Year: 2004
  7. Improving Flow Dynamics in Fontan Surgeries
    Ajit Yoganathan; Fiscal Year: 2006
  8. CONCEPTS AND LANGUAGE
    Anjan Chatterjee; Fiscal Year: 2006
  9. INCIDENT REPORTING IN NURSING HOMES
    Nicholas Castle; Fiscal Year: 2008
  10. ACRIN FELLOWSHIP TRAINING PROGRAM
    BRUCE HILLMAN; Fiscal Year: 2004

Detail Information

Publications225 found, 100 shown here

  1. ncbi Strategic outsourcing of clinical services: a model for volume-stressed academic medical centers
    John E Billi
    Internal Medicine and Medical Education, University of Michigan Medical School, Ann Arbor, USA
    Health Care Manage Rev 29:291-7. 2004
    ..Health care management should employ strategic thinking to deal with service demands. This article uses three organizational models to develop a theoretical framework to guide the selection of clinical services for outsourcing...
  2. ncbi Steps to competitive advantage. A winning strategy involves five critical elements
    Karen Corrigan
    The Strategy Group, Norfolk, VA, USA
    Mark Health Serv 24:48. 2004
  3. ncbi A broader view of marketing: implications for surgeons
    Scott W Kelley
    Gatton College of Business and Economics, University of Kentucky, Lexington, KY 40536, USA
    Surg Innov 11:281-8. 2004
    ..We identify and examine several key marketing issues critical to the success of health care providers in today's environment. Further, we offer some managerial recommendations designed to address each of these issues...
  4. ncbi Reaching consumers in the virtual world
    Christopher Catallo
    CareTech Solutions, Inc
    Mark Health Serv 28:22-7. 2008
  5. pmc Risk communication and informed consent in the medical tourism industry: a thematic content analysis of Canadian broker websites
    Kali Penney
    Faculty of Medicine, University of Calgary, 2500 University Drive, NW, Calgary, Alberta, Canada
    BMC Med Ethics 12:17. 2011
    ..The purpose of this article is to examine the language, information, and online marketing of Canadian medical tourism brokers' websites in light of such ethical concerns...
  6. ncbi Effect of exposure to small pharmaceutical promotional items on treatment preferences
    David Grande
    Department of Medicine and Leonard Davis Institute of Health Economics, University of Pennsylvania, 3641 Locust Walk, Philadelphia, PA 19104 6218, USA
    Arch Intern Med 169:887-93. 2009
    ..Our experiment measures whether exposure to these items results in more favorable attitudes toward marketed products and whether policies that restrict pharmaceutical marketing mitigate this effect...
  7. pmc Negotiating the boundary between medicine and consumer culture: online marketing of nutrigenetic tests
    Paula M Saukko
    Department of Social Sciences, Loughborough University, Brockington Building, LE113TU Loughborough, Leicestershire, UK
    Soc Sci Med 70:744-53. 2010
    ..This article contributes to this literature by examining the historical, regulatory and marketing processes through which certain goods and services become defined this way...
  8. ncbi Ghosts in the machine: publication planning in the medical sciences
    Sergio Sismondo
    Department of Philosophy, Queen s University, Kingston, Canada
    Soc Stud Sci 39:171-98. 2009
    ..The medical research described here forms a new kind of corporate science, designed to look like traditional academic work, but performed largely to market products...
  9. pmc Effect of illicit direct to consumer advertising on use of etanercept, mometasone, and tegaserod in Canada: controlled longitudinal study
    Michael R Law
    Department of Ambulatory Care and Prevention, Harvard Medical School and Harvard Pilgrim Health Care, 133 Brookline Avenue, 6th Floor, Boston, MA 02215, USA
    BMJ 337:a1055. 2008
    ..To assess the impact of direct to consumer advertising of prescription drugs in the United States on Canadian prescribing rates for three heavily marketed drugs-etanercept, mometasone, and tegaserod...
  10. ncbi Promoting medical tourism to India: messages, images, and the marketing of international patient travel
    Valorie A Crooks
    Simon Fraser University, Department of Geography, RCB 7123, 8888 University Drive, Burnaby, British Columbia, Canada V5A 1S6
    Soc Sci Med 72:726-32. 2011
    ..We conclude by identifying numerous avenues for future research by social and health scientists, and by considering the implications of our findings for existing knowledge gaps and debates within health geography specifically...
  11. ncbi Selling medical travel to US patient-consumers: the cultural appeal of website marketing messages
    Elisa J Sobo
    San Diego State University, San Diego, California, USA
    Anthropol Med 18:119-36. 2011
    ..They also point to the need for finer-grained distinctions than the global gloss 'medical travel' offers...
  12. pmc Pricing, distribution, and use of antimalarial drugs
    S D Foster
    Department of Public Health and Policy, London School of Hygiene and Tropical Medicine, England
    Bull World Health Organ 69:349-63. 1991
    ....
  13. ncbi The 2007 ABJS Marshall Urist Award: The impact of direct-to-consumer advertising in orthopaedics
    Kevin J Bozic
    Department of Orthopaedic Surgery, University of California San Francisco, CA 94143 0728, USA
    Clin Orthop Relat Res 458:202-19. 2007
    ..Future efforts should be aimed at improving the quality and accuracy of information contained in consumer-directed advertisements related to orthopaedic implants and procedures...
  14. ncbi The 'patient's physician one-step removed': the evolving roles of medical tourism facilitators
    Jeremy Snyder
    Faculty of Health Sciences, Simon Fraser University, Burnaby, Canada
    J Med Ethics 37:530-4. 2011
    ..Facilitators have the potential to exacerbate or mitigate the ethical concerns associated with medical tourism, but their roles are poorly understood...
  15. ncbi "Medical tourism" and the global marketplace in health services: U.S. patients, international hospitals, and the search for affordable health care
    Leigh Turner
    Center for Bioethics, University of Minnesota, Minneapolis, MN 55455, USA
    Int J Health Serv 40:443-67. 2010
    ..The emergence of a global market in health services will have profound consequences for health insurance, delivery of health services, patient-physician relationships, publicly funded health care, and the spread of medical consumerism...
  16. ncbi Developing countries court medical tourists
    Norra Macready
    Lancet 369:1849-50. 2007
  17. ncbi Export of health services from developing countries: the case of Tunisia
    Marc Lautier
    CEPN, Universite Paris 13, 99 av JB Clement, F 93430 Villetaneuse, France
    Soc Sci Med 67:101-10. 2008
    ..Finally, this case study highlights the regional dimension of external demand for health services and the predominance of South-South trade...
  18. pmc Hospitals in India woo foreign patients
    Ganapati Mudur
    BMJ 328:1338. 2004
  19. ncbi Evaluating online direct-to-consumer marketing of genetic tests: informed choices or buyers beware?
    Rose Geransar
    Department of Community Health Sciences, Faculty of Medicine, University of Calgary, Calgary, Alberta, Canada
    Genet Test 12:13-23. 2008
    ..These implications are discussed in the context of a public healthcare system...
  20. ncbi Effect of large-scale social marketing of insecticide-treated nets on child survival in rural Tanzania
    J R Schellenberg
    Ifakara Health Research and Development Centre, PO Box 53, Ifakara, Tanzania
    Lancet 357:1241-7. 2001
    ..We assessed coverage and the effect on child survival of a large-scale social marketing programme for insecticide-treated nets in two rural districts of southern Tanzania with high perennial malaria transmission...
  21. pmc Medical journals are an extension of the marketing arm of pharmaceutical companies
    Richard Smith
    UnitedHealth Europe, London, United Kingdom
    PLoS Med 2:e138. 2005
  22. ncbi They're coming to America ... for care as some facilities recruit foreign patients
    Shawn Rhea
    Mod Healthc 37:20. 2007
  23. ncbi The current landscape for direct-to-consumer genetic testing: legal, ethical, and policy issues
    Stuart Hogarth
    Department of Social Sciences, Loughborough University, Loughborough LE11 3TU, United Kingdom
    Annu Rev Genomics Hum Genet 9:161-82. 2008
    ..We also discuss a variety of other mechanisms such as general controls on advertising and consumer law mechanisms...
  24. pmc What is known about the patient's experience of medical tourism? A scoping review
    Valorie A Crooks
    Department of Geography, Simon Fraser University, Burnaby, British Columbia, Canada
    BMC Health Serv Res 10:266. 2010
    ..Medical tourism is understood as travel abroad with the intention of obtaining non-emergency medical services. This practice is the subject of increasing interest, but little is known about its scope...
  25. pmc Current challenges for healthcare services and the opportunities created by the marketing abilities
    Florian Popa
    Carol Davila University of Medicine and Pharmacy, Bucharest, Romania
    J Med Life 1:16-22. 2008
    ..Consequently, the model of "healthcare business" has to rely on the value for patient by creating competition concerning the results at medical condition level...
  26. pmc Advertising in medical journals: should current practices change?
    Adriane Fugh-Berman
    Department of Physiology and Biophysics, Complementary and Alternative Medicine Master s program, Georgetown University School of Medicine, Washington, D C, USA
    PLoS Med 3:e130. 2006
  27. pmc A marketing perspective on disseminating evidence-based approaches to disease prevention and health promotion
    Edward W Maibach
    Public Health Communication and Marketing Program, School of Public Health and Health Services, The George Washington University, 2175 K St 700, Washington, DC 20037, USA
    Prev Chronic Dis 3:A97. 2006
    ..We suggest that the public health community prioritize the dissemination of evidence-based prevention approaches, because doing so is a potent environmental change strategy for enhancing health...
  28. pmc HMO penetration, competition, and risk-adjusted hospital mortality
    D B Mukamel
    Department of Community and Preventive Medicine, University of Rochester School of Medicine and Dentistry, NY 14642, USA
    Health Serv Res 36:1019-35. 2001
    ..These findings may be explained by a positive effect on local practice styles or a preferential selection by HMOs for areas with better hospital care...
  29. ncbi Why lunch matters: assessing physicians' perceptions about industry relationships
    Adriane J Fugh-Berman
    Department of Physiology and Biophysics, Georgetown University Medical Center, Box 571460, Washington, DC 20057 1460, USA
    J Contin Educ Health Prof 30:197-204. 2010
    ..A new educational presentation can substantially shift attitudes toward perceived susceptibility to pharmaceutical marketing activities. Further research is needed to see if attitude change persists...
  30. ncbi Change, consolidation, and competition in health care markets
    M Gaynor
    Carnegie Mellon University, Pittsburgh, Pennsylvania, USA
    J Econ Perspect 13:141-64. 1999
    ..As will become apparent, this area offers a number of intriguing questions for inquisitive researchers...
  31. ncbi Next generation of preventive interventions
    Mary Jane Rotheram-Borus
    Department of Psychiatry and Biobehavioral Sciences, University of California Los Angeles, Center for Community Health, 10920 Wilshire Boulevard, Suite 350, Los Angeles, CA 90024 1759, USA
    J Am Acad Child Adolesc Psychiatry 42:518-26. 2003
    ..With increasing numbers of efficacious prevention programs, the field needs strategies to disseminate the interventions broadly...
  32. ncbi Management. Plan. Replan. Plan again
    Richard Haugh
    Hosp Health Netw 78:24, 26, 28. 2004
  33. ncbi Online promotion a must for hospital marketing professionals. Employ tactics to ensure your Web site is working to build your brand
    Eric Anderson
    White Horse, Portland, OR, USA
    Profiles Healthc Commun 23:1, 3, 2. 2007
    ....
  34. ncbi The role of marketing in transplantation
    Art Thomson
    Cleveland Clinic, Cleveland, OH, USA
    Prog Transplant 17:85-8. 2007
    ..Two often overlooked needs are to assess readiness for marketing and internal marketing...
  35. ncbi Advanced marketing: how to protect and advance your practice
    Frank James Lexa
    Wharton School, University of Pennsylvania, Philadelphia, PA 19104 6371, USA
    J Am Coll Radiol 4:119-24. 2007
    ..Relying on smarts rather than dollars, they also help overcome the fears that many radiology practices have about the high costs of traditional broadcasting...
  36. ncbi Assessing competition in hospital care markets: the importance of accounting for quality differentiation
    Abigail Tay
    Columbia University, USA
    Rand J Econ 34:786-814. 2003
    ..The estimates suggest that patients do not substitute toward alternative hospitals in proportion to current market shares, implying that geographic market concentration is an inappropriate measure of hospital competitiveness...
  37. ncbi Advanced placement. Move your web site from a line item to an organizational priority
    Michael Schneider
    Greystone Net, Atlanta, GA, USA
    Mark Health Serv 27:32-3. 2007
  38. ncbi Observations and advertising: controversies in the prescribing of hormone replacement therapy
    Anne Katz
    Faculty of Nursing, University of Manitoba, Winnipeg, Manitoba, Canada
    Health Care Women Int 24:927-39. 2003
    ....
  39. ncbi What's in a brand?
    Candace Quinn
    Brand Experience Consultants, McLean, VA, USA
    Trustee 60:30-2, 1. 2007
    ..Strategic Planning: When your hospital's name is synonymous with your highest goals, you may have achieved "branding" success...
  40. ncbi Competition and market power in option demand markets
    Cory Capps
    Northwestern University, USA
    Rand J Econ 34:737-63. 2003
    ..We empirically validate the WTP measure by considering managed care purchases of hospital services in the San Diego market. Finally, we present three applications, including an analysis of hospital mergers in San Diego...
  41. ncbi Image makeover
    Rick Johnson
    Health Care Strateg Manage 25:5-6. 2007
  42. ncbi Triad's new market strategy: a threat to community hospitals
    Beth Horning
    States Health 12:1-10. 2004
    ....
  43. ncbi Strategic marketing, part 2: the 4 P's of marketing
    Frank James Lexa
    The Wharton School, University of Pennsylvania, Philadelphia, PA 19104 6371, USA
    J Am Coll Radiol 3:274-7. 2006
    ..These "rookie" errors can be avoided by a careful review of the 4 key principles of introductory marketing: product, price, placement, and promotion. This article reviews these concepts as they relate to medical marketing...
  44. ncbi Nursing students' perceptions of a career in nursing and impact of a national campaign designed to attract people into the nursing profession
    Peter I Buerhaus
    Vanderbilt University School of Nursing, Nashville, TN 37240, USA
    J Prof Nurs 21:75-83. 2005
    ..Future recruitment initiatives should strengthen the focus on men and minorities, parents and friends, and practicing nurses and nursing educators...
  45. ncbi Medicalization, markets and consumers
    Peter Conrad
    Department of Sociology, Brandeis University, Waltham, MA 02454 9110, USA
    J Health Soc Behav 45:158-76. 2004
    ..In the changing medical environment, with medical markets as intervening factors, corporations and insurers are becoming more significant determinants in the medicalization process...
  46. ncbi 'Baby talk' attracts neighbors to new Manassas, Va., birthing center
    Judith D Botvin
    Profiles Healthc Mark 21:1, 4-8, 3. 2005
    ..These ranged from quarterly newsletters to billboards; from tours and radio spots to a newly revised web site. The campaign is characterized by infant testimonials, gentle humor and bright colors...
  47. ncbi Readers' responses to the webcast video editorials entitled "the American healthcare 'system' in 2005"--parts 3 and 4
    Joe Birnbaum
    MedGenMed 7:40. 2005
  48. ncbi Reimagining the learned intermediary rule for the new pharmaceutical marketplace
    Timothy S Hall
    Louis D Brandeis School of Law at the University of Louisville, USA
    Seton Hall Law Rev 35:193-261. 2004
    ....
  49. ncbi Assessment of United States fertility clinic websites according to the American Society for Reproductive Medicine (ASRM)/Society for Assisted Reproductive Technology (SART) guidelines
    Mary E Abusief
    Department of Obstetrics and Gynecology, Brigham and Women s Hospital, Harvard Medical School, Boston, Massachusetts, USA
    Fertil Steril 87:88-92. 2007
    ....
  50. ncbi Winning reports by healthcare systems are diverse in focus
    Judith Botvin
    Profiles Healthc Mark 21:1, 4-13, 3. 2005
    ..Each report reflects the ongoing efforts and commitment required to bind a healthcare system into a single, recognizable unit...
  51. ncbi Petit bourgeois health care? The big small-business of private complementary medical practice
    Gavin J Andrews
    Faculty of Nursing, University of Toronto, 50 St George Street, Toronto, Ont, Canada M5S 3H4
    Complement Ther Clin Pract 11:87-104. 2005
    ..Indeed, just as the petit bourgeoisie have traditionally found market niches either neglected or rejected by bigger business, small business CAM has provided the forms of health care neglected and sometimes rejected by orthodox medicine...
  52. ncbi Legislate competition out of business? What about the patients?
    Gonzalo M Sanchez
    Am Heart Hosp J 2:39-41. 2004
  53. ncbi Ethics in the marketing of medical services
    Stephen R Latham
    Mt Sinai J Med 71:243-50. 2004
    ..quot; It then briefly tours some of the difficulties faced by those who would market medical services ethically, and ends with some comments on the relevance of professionalism to ethical marketing...
  54. ncbi Strengthen commitment
    Pete Dawson
    Mark Health Serv 26:42-3. 2006
  55. ncbi Six-part series on the state of the RN workforce in the United States
    Peter I Buerhaus
    Vanderbilt University School of Nursing, Nashville, TN, USA
    Nurs Econ 23:58-60, 55. 2005
    ....
  56. ncbi Are dietary supplements safe as currently regulated? The great debate
    Shayne C Gad
    Gad Consulting Services, Cary, North Carolina 27511, USA
    Int J Toxicol 22:381-5. 2003
    ..This article, reflecting the author's talk as the moderator, presents the applicable regulations, an overview, and history of the marketplaces and the range of perceived consumer safety problems...
  57. ncbi Strategic planning for radiology: opening an outpatient diagnostic imaging center
    Evan Leepson
    GE Medical Systems, Potomac, MD, USA
    Radiol Manage 25:24-8. 2003
    ..Neglecting or skimping on this phase may lead to unforeseen obstacles that could potentially derail the project...
  58. ncbi The competitive advantage: strategic thinking for physician leaders
    Christopher Spevak
    Georgetown University School of Medicine, USA
    Physician Exec 29:30-4. 2003
    ..Physician executives should manage their career strategies like a well-run company. Learn how to start thinking aout your career strategy...
  59. ncbi Bringing centers of excellence online. Consumer Web sites provide support for strategic goals
    David J Sternberg
    Mark Health Serv 22:42-3. 2002
  60. ncbi Seven steps to E-health success
    David J Sternberg
    Mark Health Serv 22:44-7. 2002
  61. ncbi Business planning: a template for success
    Judy Dye
    Professional and Ancillary Services, University Medical Center, Tucson, Arizona, USA
    Clin Leadersh Manag Rev 16:39-43. 2002
    ..It can serve as a tool to help you determine whether you should try "that" and be the compass that helps guide your efforts...
  62. ncbi Private matters
    Amin R Neghabat
    Virginia Mason Medical Center, Seattle, USA
    Mark Health Serv 22:25-7. 2002
  63. ncbi Inside the mind of today's consumer
    Karen W Endresen
    Mark Health Serv 22:19-24. 2002
  64. ncbi These reports focus on the 'people' side of healthcare. Designers find effective ways to portray the human angle
    Judith D Botvin
    Profiles Healthc Mark 18:9-15, 3. 2002
    ..Second is Alegent Health, Omaha, Neb. A tie was declared for third place, with the honors going to Spectrum Health, Grand Rapids, Mich.; and Stamford Health System, Stamford, Conn...
  65. ncbi Changing times require hospitals to reach out to minority markets
    Bradley Worrell
    Health Care Strateg Manage 20:10-1, 13-4. 2002
  66. ncbi It's a new brand world: a CEO's guide to hospital branding and image management
    Dennis Pace
    Mich Health Hosp 38:12-5. 2002
  67. ncbi Half empty or half full? Don't wait to get ahead of the recovery curve
    Jim Moore
    Moore Diversified Services, Fort Worth, Texas, USA
    Contemp Longterm Care 25:37. 2002
  68. ncbi The 'Adventist advantage'. Glendale Adventist Medical Center distinguishes itself
    Judith D Botvin
    Profiles Healthc Mark 18:20-6, 3. 2002
    ..In all their efforts, marketers consider the sensibilities of the sizable Armenian, Korean, Hispanic and Chinese populations...
  69. ncbi Maximizing the Internet to market to consumers
    MaryAnn Lando
    Healthc Exec 17:8-12, 14. 2002
  70. ncbi Taking U.S. health services overseas
    Daniel Fell
    Mark Health Serv 22:21-3. 2002
  71. ncbi Generic drugs get a life
    Richard T Cole
    Blue Cross Blue Shield, Michigan, USA
    Mark Health Serv 23:18-23. 2003
  72. ncbi Cultivating patient relationships
    Scott MacStravic
    Mark Health Serv 23:24-9. 2003
  73. ncbi Strategic planning: going beyond the basics
    S Friedman
    Tiber Group, Chicago, USA
    Trustee 54:17-20, 1. 2001
    ..Now they need to take a new strategic approach--combining the basics with a view toward a dynamic health care environment...
  74. ncbi Let your name be known. OB-GYN practice's marketing strategies keep it prominent in community
    Lisa H Schneck
    MGMA Connex 3:46-9, 1. 2003
    ..of Bakersfield, Calif. The practice has established wide name recognition, become a community benefactor and positioned itself as the practice that local women want to visit for a wide range of health concerns...
  75. ncbi Working the Web
    B Andrew Cudmore
    Florida Institute of Technology, USA
    Mark Health Serv 23:37-41. 2003
  76. ncbi What nurse practitioners should know about direct-to-consumer advertising of prescription medications
    Pamela Hallquist Viale
    Santa Clara Valley Medical Center, San Jose, California, USA
    J Am Acad Nurse Pract 15:297-304. 2003
    ..To describe the marketing strategies of direct-to-consumer (DTC) advertising and the risks, benefits, and potential influence on the prescribing practices of nurse practitioners (NPs)...
  77. ncbi North Carolina hospital redefines itself as critical-access facility. Bertie Memorial called a national model
    Tom Rees
    Profiles Healthc Mark 18:34-9, 3. 2002
    ..The hospital recently opened a new $10 million, 48,000-square-foot, state-of-the-art facility...
  78. doi Business plan 2.0: putting technology to work
    Tony Peregrin
    Chicago, IL, USA
    J Am Diet Assoc 108:212-4. 2008
  79. ncbi Assessing local market and organizational readiness for the integration of complementary and alternative medicine into ambulatory care centers
    Suzana K E Makowski
    Integrative Medicine Program, University of Michigan, Ann Arbor, Mich, USA
    J Ambul Care Manage 27:4-11. 2004
    ..This article will review some of the national trends and present a framework for assessing local market demand for CAM in order to help prioritize an organization's CAM integration strategy...
  80. ncbi Where are the bariatric bypass ads? The answer, my friend, is bloomin' on the Web
    Judith D Botvin
    Profiles Healthc Mark 19:14-9, 3. 2003
    ..We look at the publicity for bariatric surgery presented by St. Cloud Hospital in St. Cloud, Minn.; Holy Name Hospital, Teaneck, N.J.; Kuakini Medical Center, Honolulu, Hawaii; and Cincinnati Children's Medical Center, Cincinnati, Ohio...
  81. ncbi Tecan's Jan Timmers' view of tomorrow's trends and training. Interview by Carren Bersch
    Jan Timmers
    MLO Med Lab Obs 35:32-3. 2003
  82. ncbi A new perspective on consumer health Web use: "valuegraphic" profiles of health information seekers
    F H Navarro
    PATH Organization, San Jose, California, USA
    Manag Care Q 9:35-43. 2001
    ..The implications of consumer health valuegraphic profiling to future Web development by health care organizations are discussed...
  83. ncbi Parma Hospital raises awareness of new outpatient surgical center. Thanks to continuing coverage, the patients are lining up
    Judith D Botvin
    Profiles Healthc Mark 19:24-9, 3. 2003
    ..The SurgiCenter was promoted with print advertising in the local newspapers, backed up by the hospital's newsletter, Informed--sent quarterly to 100,000 homes. The response has been beyond expectations...
  84. ncbi For sale: body scans, boutique care & second opinions
    David Ollier Weber
    Physician Exec 29:10-6. 2003
    ..Examine the rapid rise in retail health care. Is selling medical treatments and advice directly to consumers the right thing to do?..
  85. ncbi The value of information technology in healthcare
    Richard I Skinner
    Providence Health System, Tigard, Oregon, USA
    Front Health Serv Manage 19:3-15. 2003
    ..The article ends with management principles for IT investment...
  86. ncbi Guerrilla e-health. It takes aggressive management to make a Web site work
    David J Sternberg
    Mark Health Serv 23:41-3. 2003
  87. ncbi Hospital competition is being elevated to clinical performance
    Louis Pavia
    Health Care Strateg Manage 20:1, 13-5. 2002
  88. ncbi Ethics of institutional marketing: role of physicians
    James W Jones
    Department of Surgery M580, University of Missouri, One Hospital Drive, Columbia, MO 65212, USA
    J Vasc Surg 38:409-10. 2003
  89. pmc Using markets to reform health care
    Nigel Edwards
    NHS Confederation, London SW1E 5ER
    BMJ 331:1464-6. 2005
  90. pmc Gender policies and advertising and marketing practices that affect women's health
    Belén Cambronero-Saiz
    Department of Public Health, University of Alicante, Alicante, Spain
    Glob Health Action 6:20372. 2013
    ....
  91. pmc Nonpatentable drugs and the cost of our ignorance
    Frederic Calon
    Molecular Endocrinology and Oncology Research Center, Laval University Medical Center CHUL, and the Faculty of Pharmacy, Laval University, Sainte Foy, Que
    CMAJ 174:483-4. 2006
  92. ncbi Applying the seven characteristics of web sites that sell to home health care
    Jason Tweed
    Caring 25:58-9. 2006
  93. ncbi The selling of women's mental health
    Donna E Stewart
    J Nerv Ment Dis 191:561-2. 2003
  94. ncbi The strategic decision tree. An innovative approach to making e-health decisions
    David J Sternberg
    Marketing Technology and Metrics Inc, USA
    Mark Health Serv 24:43-4. 2004
  95. ncbi The art of designing markets
    Alvin E Roth
    Harvard University, Cambridge, Massachusetts, USA
    Harv Bus Rev 85:118-26, 166. 2007
    ..As online markets--like those for jobs and dating--proliferate, a growing understanding of markets in general will provide virtually limitless opportunities for market design...
  96. ncbi [Transnational solidarity? Cross-border heath-care in the European Union]
    R Schmucker
    Institut für Medizinische Soziologie, Goethe Universität Frankfurt a M
    Gesundheitswesen 72:150-3. 2010
    ..The basic principles of the integration project place European pressure on national governments. They are subject to sanctions if their policies are not directly in accordance with the single market concept...
  97. ncbi What level of marketing commitment does it take to gain market share?
    Kimberly Rawn
    Health Care Strateg Manage 22:1, 15-9. 2004
  98. ncbi How to build patient loyalty
    W A van Dyk
    University of the Pacific School of Dentistry, San Pablo, California, USA
    J Indiana Dent Assoc 80:14-5. 2001
    ..Many of today's service corporations can teach us how to market our practices and services and, in turn, keep our patients happy with their dental care and all aspects of the dental care experience...
  99. ncbi OhioHealth web site wins awards. Draws leadership recognition for outstanding redesign
    Tom Rees
    Profiles Healthc Mark 20:33-7, 3. 2004
    ..OhioHealth, Columbus, Ohio, has redesigned its web site, making it especially useful and appealing to women. For the collaborative effort, which included the Mayo Clinic and The VIA Group, Portland Maine, it has received numerous awards...
  100. ncbi Case studies in ethics. DAT and DTC advertising
    Leonard J Weber
    University of Detroit, Mercy, USA
    Clin Leadersh Manag Rev 17:364-5. 2003
  101. ncbi Managing the care of health and the cure of disease--Part II: Integration
    S Glouberman
    Baycrest Centre for Geriatric Care, Kunin Lunefeld Applied Research Unit, Toronto, Ontario
    Health Care Manage Rev 26:70-84; discussion 87-9. 2001
    ..Part II of this paper uses this line of argument to reframe four major issues in this system: coordination of acute cure and of community care, and collaboration in institutions and in the system at large...

Research Grants71

  1. The ethics of consent for the public release of potentially identifiable DNA data
    Amy McGuire; Fiscal Year: 2009
    ..Moreover, it will increase our understanding of participants'judgments and attitudes toward data sharing, which will improve the overall conduct of biomedical research, build public trust, and foster research participation. ..
  2. Workshop Course to Promote and Develop Dental Technology
    EDWARD ROSSOMANDO; Fiscal Year: 2004
    ..Upon completion of this project, it is anticipated that an extensively tested and refined program will be available and suitable to convey essential information needed to develop these competencies. ..
  3. Imaging of nicotine sensitization in humans: a translational application of fMRI
    Joseph DiFranza; Fiscal Year: 2008
    ..The long-term goal is to use this new tool to see how addictive drugs alter the brain, and thereby identify targets for the development of new drugs to treat addiction. [unreadable] [unreadable] [unreadable]..
  4. The Transition of Nicotine Dependence
    Joseph DiFranza; Fiscal Year: 2005
    ..A new theory-based measure of early dependence for youths will be tested against established measures of dependence. ..
  5. PROMOTING TRANSLATIONAL DENTAL RESEARCH ACADEMIC CAREERS
    EDWARD ROSSOMANDO; Fiscal Year: 2008
    ..Additionally, we intend to track attitudinal changes as the student's progress through the 4-year program, and monitor the student's career choices and progress after graduation from dental school. ..
  6. INCREASING ACCESS TO CLINICAL AND EDUCATIONAL STUDIES
    Ronald Myers; Fiscal Year: 2004
    ..In Phase 3, we will prepare and submit new research grant applications based on results from the pilot studies. ..
  7. Improving Flow Dynamics in Fontan Surgeries
    Ajit Yoganathan; Fiscal Year: 2006
    ....
  8. CONCEPTS AND LANGUAGE
    Anjan Chatterjee; Fiscal Year: 2006
    ..These studies will have theoretical implications for models of conceptual development and reasoning and practical implications for the treatment of aphasic patients. ..
  9. INCIDENT REPORTING IN NURSING HOMES
    Nicholas Castle; Fiscal Year: 2008
    ..This information will further our development of a standardized incident reporting mechanism recommended by the Institute of Medicine and others. [unreadable] [unreadable] [unreadable]..
  10. ACRIN FELLOWSHIP TRAINING PROGRAM
    BRUCE HILLMAN; Fiscal Year: 2004
    ..Fellows who have suitably progreessed will be given an opportunity to develop and lead an ACRIN trial as PI under the tutelege of Program mentors. ..
  11. Pharmacotherapy for Minor Depression
    Robert Howland; Fiscal Year: 2004
    ..The results of this study will have profound public health implications by improving our understanding of the efficacy of SJW and standard antidepressants for the treatment of MinorD. ..
  12. Race, Ethnicity and Quality of Health Care for Newborns
    Laurence Baker; Fiscal Year: 2005
    ..Our work will focus on Black-White differences, disparities for Hispanics (including subgroups like Mexican and Puerto Rican), and disparities for Asian and Pacific Islanders. ..
  13. Disability Risk in Work-Related Musculoskeletal Injury
    Gary Franklin; Fiscal Year: 2005
    ....
  14. Smoking Trajectories amid Waning State Program Budgets
    Lois Biener; Fiscal Year: 2008
    ..abstract_text> ..
  15. NIMH Collaboration HIV/STD Intervention Trial in China
    MARY ROTHERAM BORUS; Fiscal Year: 2007
    ..We will initiate the intervention in the control markets from 12/06-12/07. We will participate in publishing cross-site papers throughout the next three years. ..
  16. Gene x Environment Factors in Smoking Cessation
    Andrew Hyland; Fiscal Year: 2007
    ..abstract_text> ..
  17. The Impact of Cultural Differences on Health Literacy & Chronic Disease Outcomes
    Susan Shaw; Fiscal Year: 2009
    ..Focus groups, ethnographic interviews, chronic disease diaries and home observations with a subsample of patients will provide greater contextualization and detail, aiding in survey development and the interpretation of survey findings. ..
  18. Welfare Reform, Fertility and Reproductive Behavior
    Robert Kaestner; Fiscal Year: 2003
    ....
  19. VARIATIONS IN BREAST CANCER TREATMENT AND MORTALITY
    James Goodwin; Fiscal Year: 2002
    ..abstract_text> ..
  20. NEGLECT AND SPATIAL REPRESENTATIONS
    Anjan Chatterjee; Fiscal Year: 2002
    ....
  21. MAMAS Y BEBES: PREVENTION INTERVENTION DEVELOPMENT
    Ricardo Munoz; Fiscal Year: 2002
    ..Effect sizes on changes in depressive symptoms and their cognitive and behavioral mediators will be obtained for power calculations for the randomized trials. ..
  22. IMPACT OF AIDS ON ADOLESCENTS TRANSITION TO ADULTHOOD
    MARY ROTHERAM BORUS; Fiscal Year: 2002
    ....
  23. SELECTION BIAS BY MEDICARE BENEFICIARIES WITH DIABETES
    Matthew Maciejewski; Fiscal Year: 2002
    ..Analyses will be conducted on a cohort of beneficiaries with diabetes in thc fee-for-service sector in 1992-1993, so results are not generalizable to people with diabetes who enrolled in Medicare HMOs prior to 1994...
  24. A Four-Year Church-Based Intervention for Latinas
    Angela Sauaia; Fiscal Year: 2005
    ..A generalized estimating equations analysis will be used to model the effect of the intervention over time and compare the disparity rates of the three insurance coverage groups. ..
  25. Patients' and families' home care service priorities
    David Casarett; Fiscal Year: 2007
    ..unreadable] [unreadable] [unreadable]..
  26. A Spatial Analysis of Nursing Home Deficiency Citations
    Mary Carter; Fiscal Year: 2007
    ..of care as well as identify potential strategies for targeting quality of care improvement initiatives to those areas most likely to benefit from such programs. [unreadable] [unreadable] [unreadable]..
  27. Mentor Mothers: A Sustainable Family Intervention in South African Townships
    Mary J Rotheram Borus; Fiscal Year: 2010
    ..The intervention's impact will be assessed over 15 months in a design that is a blend of an efficacy and effectiveness trial. ..
  28. Rural Hospital Nursing: Environment, Effects and Evidence
    Robin Newhouse; Fiscal Year: 2008
    ..This project has promising potential to improve quality of care to the rural population using the novel approach of focusing on an understudied area, nursing in rural hospitals. ..
  29. CONSTRUCTION OF NEUROSCIENCE FACILITY
    Michael Johns; Fiscal Year: 2002
    ..abstract_text> ..
  30. A CAM Radio Program for African-Americans
    Mary Harris; Fiscal Year: 2002
    ..This information will be used to develop a prototype for a Program that is culturally appropriate in its response to the interests of the target population. ..
  31. Faith Communities and African-American Women with T2DM
    Kelley Newlin; Fiscal Year: 2008
    ..The data sets will be analyzed using content analysis. [unreadable] [unreadable] [unreadable]..
  32. Youth Alcohol, Tobacco and Marijuana Use: Effects of Hours of Work and Wages
    Robert Kaestner; Fiscal Year: 2009
    ..The proposed research will identify the importance of employment and earned income on youth substance use and produce information that can be used to design effective public health policy to address this problem. ..
  33. Tailored Messaging in Colorectal Cancer Screening
    Ronald Myers; Fiscal Year: 2005
    ..Determine intervention impact on CRC screening utilization, 2. Determine intervention impact on screening decision stage, and 3. Determine intervention impact on patient perceptions about screening. ..
  34. INTERVENTIONS FOR SUBSTANCE USING YOUTH LIVING WITH HIV
    MARY ROTHERAM BORUS; Fiscal Year: 2002
    ....
  35. Contraceptive Practice /Delivery -- Community Pharmacies
    Jacqueline Gardner; Fiscal Year: 2005
    ..abstract_text> ..
  36. MANAGED CARE AND HEALTH CARE MARKETS
    Laurence Baker; Fiscal Year: 2003
    ..abstract_text> ..
  37. Culturally Targeted Health Information Network
    Mary Harris; Fiscal Year: 2004
    ..General audience use of the Network will also be monitored using Arbitron radio reports and web-traffic monitoring software. ..
  38. Fluid Mechanics of the Mitral Valve: In Vitro Studies
    Ajit Yoganathan; Fiscal Year: 2004
    ..The use of state of the art measurement systems unavailable for in vivo use will yield significant results. ..
  39. The impact of dental education on health disparities
    JOZEF WELIE; Fiscal Year: 2003
    ..In this planning grant, three different patient categories will be examined: 1. Patients with advanced Alzheimer's Disease; 2. Patients of African-American descent; and 3. Recent immigrants. ..
  40. Validation of an Innovative Approach To Error Reduction
    David Blumenthal; Fiscal Year: 2004
    ..The team has experience in survey research, chart review, safety-related research, ED research and quality improvement. ..
  41. Community Organizations in Syringe Exchange in Springfi
    Susan Shaw; Fiscal Year: 2004
    ..To examine community opinions on needle exchange and other aspects of IDU-targeted HIV prevention through quantitative surveys. ..
  42. Annular and Sub-Valvular Repair Techniques for Ischemic Mitral Regurgitation: In-
    Ajit P Yoganathan; Fiscal Year: 2010
    ..abstract_text> ..
  43. Use of Claims Data to Study Quality of Cancer Care
    James Goodwin; Fiscal Year: 2007
    ..We will then explore the reliability of the provider-level data in order to assess its potential utility in assessing quality of care for individual providers. ..
  44. Cigarette smoking and colorectal cancer risk
    Andrew Hyland; Fiscal Year: 2003
    ..abstract_text> ..
  45. Harmonizing Data Standards for Primary Care
    Robert Phillips; Fiscal Year: 2007
    ..unreadable] [unreadable] [unreadable] [unreadable]..
  46. Industry-Sponsored Research Contracts:An Empirical Study
    Michelle Mello; Fiscal Year: 2002
    ..The data will be analyzed descriptively and with chi-squared tests and regression analysis. ..
  47. Leveraging Medicare Payment & Reporting Policies to Improve Nursing Home Quality
    David C Grabowski; Fiscal Year: 2010
    ..Thus, the information derived from this study has the potential to make important research and policy-relevant contributions aimed at improving the quality of care for all nursing home residents. ..
  48. ASSERTIVE COMMUNITY TREATMENT FOR THE DUALLY DIAGNOSED
    Robert Drake; Fiscal Year: 2004
    ..Finally, we will take maximal advantage of conducting the rural and urban studies in conjunction with one another. ..
  49. Discharge Planning and Telehealth for Post CABG Elders
    Ruth Kleinpell; Fiscal Year: 2009
    ....
  50. UTMB Center for Population Health and Health Disparities
    James Goodwin; Fiscal Year: 2008
    ..unreadable] [unreadable]..
  51. Spatial language: Developmental and Neural Studies
    ANJAN K CHATTERJEE; Fiscal Year: 2010
    ..Our goal is to establish points of convergence in this aspect of spatial cognition across cognitive linguistics, developmental psychology, functional neuroimaging and neuropsychology. ..
  52. Recovery & Help-Seeking Processes in Problem Drinkers
    JALIE TUCKER; Fiscal Year: 2009
    ..The proposed research appropriately models an "open economy" in which drinking problems are developed, maintained, and must be resolved. ..
  53. Consumer Influences of Treatment of Depression
    Richard Kravitz; Fiscal Year: 2004
    ..e., should DTCA be further regulated?) while also contributing to our understanding of the social influences on diagnosis and treatment of depression in primary care settings. ..
  54. Improving Quality and Reducing Disparities: Complementary or Competing Goals
    David Blumenthal; Fiscal Year: 2007
    ..The Harvard interfaculty Program for Health Systems Improvement will be responsible for the planning and execution of the meeting. [unreadable] [unreadable] [unreadable]..
  55. HELP-SEEKING AND RECOVERY PROCESSES IN PROBLEM DRINKERS
    JALIE TUCKER; Fiscal Year: 2005
    ..Renewal of the ISA would allow Dr. Tucker to continue her current level of research involvement and development and would relieve her from reliance on short term mechanisms of support. ..
  56. MOTHERS LIVING WITH HIV AND THEIR ADOLESCENT CHILDREN
    MARY ROTHERAM BORUS; Fiscal Year: 2007
    ..abstract_text> ..
  57. Selection and the Quality Impact of Nursing Home Ownership
    David C Grabowski; Fiscal Year: 2010
    ..By examining this relationship using a novel empirical strategy, this study provides an opportunity to improve the quality of care for the millions of Americans receiving care in the nursing home setting. ..
  58. Colorectal Cancer Screening - Primary Care Strategies
    David Weller; Fiscal Year: 2006
    ..unreadable] [unreadable]..
  59. Economic Evaluation of Addiction Services
    JENNIFER RUGER; Fiscal Year: 2007
    ..unreadable] [unreadable] [unreadable] [unreadable]..
  60. Exploring Attitudes About Data Disclosure and Data-Sharing in Genomics Research
    Susanne Haga; Fiscal Year: 2008
    ..The success of large-scale genomics research initiatives will depend on the support and participation of the public and therefore, their views are critically important to obtain. [unreadable] [unreadable] [unreadable]..
  61. The Influence of Staff Turnover on Quality
    Nicholas Castle; Fiscal Year: 2007
    ..unreadable] [unreadable] [unreadable]..
  62. African-American Haplotype Map Engagement and Follow-up
    MORRIS FOSTER; Fiscal Year: 2004
    ..abstract_text> ..
  63. TEN YEAR FOLLOW-UP OF DUAL DIAGNOSIS TREATMENT
    Robert Drake; Fiscal Year: 2002
    ..g., gastritis). The results will be of interest to policy makers in many states that are replicating the model of integrated dual-diagnosis services that has been used in New Hampshire since 1988. ..
  64. AFRICAN AMERICAN COMMUNITY REVIEW OF GENETIC RESEARCH
    MORRIS FOSTER; Fiscal Year: 2005
    ..We anticipate that different levels of community review will be applicable to different kinds of local and nested communities. ..
  65. Telehealth Assessment of Risk Behaviors in Rural HIV+ Substance Users
    JALIE TUCKER; Fiscal Year: 2007
    ..unreadable] [unreadable] [unreadable] [unreadable]..
  66. Using Third-Party Data in Pedigree and Subgroup Analyses
    MORRIS FOSTER; Fiscal Year: 2005
    ..Finally, we will examine the implications of third-party information from the perspectives of study participants. We will conduct this project in the contexts of actual clinical populations. ..
  67. ROBUST LINKAGE METHODS FOR HUMAN PEDIGREE DATA
    Katrina Goddard; Fiscal Year: 2004
    ..At the end of the project period, a comprehensive set of tools for model-free affected relative pair analysis will be available. ..
  68. PREVENTING HIV INFECTION THROUGH BEHAVIOR CHANGE
    Michael Carey; Fiscal Year: 2002
    ....
  69. EXAMINING NURSING HOME COMPARE
    Nicholas Castle; Fiscal Year: 2005
    ..abstract_text> ..
  70. Staffing Characteristics of Nursing Homes and Quality
    Nicholas Castle; Fiscal Year: 2008
    ..unreadable] [unreadable] [unreadable]..
  71. Increasing Colon Cancer Screening in Primary Care
    Ronald Myers; Fiscal Year: 2004
    ..4) Identify variables associated with screening compliance and decision-making stage. (5) Evaluate intervention cost- effectiveness relative to screening compliance. ..