- The role of group orientation and descriptive norms on water conservation attitudes and behaviorsMaria Knight Lapinski
Department of Communication, Michigan State University, East Lansing 48824, USA
Health Commun 22:133-42. 2007..Findings indicate a consistent pattern of interactions for descriptive norms and group orientation on both attitudes and behavioral intent. Implications for normative theory and campaign design are addressed...
- StarvingforPerfect.com: a theoretically based content analysis of pro-eating disorder Web sitesMaria Knight Lapinski
Department of Communication, Michigan State University, East Lansing 48823, USA
Health Commun 20:243-53. 2006..Given the importance of combining response and self-efficacy messages for maximal effectiveness of messages, the pro-eating disorder sites may have limited effectiveness in effecting behavioral change among site visitors...
- Can a short film impact HIV-related risk and stigma perceptions? Results from an experiment in Abuja, NigeriaMaria Knight Lapinski
Department of Communication, Michigan State University, East Lausing, MI 48824, USA
Health Commun 23:403-12. 2008..It also showed that severity perceptions mediated the relationship between viewing the film and testing intent...