Affiliation: University of Wisconsin
- Examining the dimensions of cancer-related information seeking and scanning behaviorJeff Niederdeppe
Department of Population Health, University of Wisconsin, Madison 53726, USA
Health Commun 22:153-67. 2007..These findings shed new light on how individuals navigate the media environment and suggest future research should examine predictors and effects of less purposeful efforts to obtain cancer-related information...
- Consequences of dramatic reductions in state tobacco control funds: Florida, 1998-2000J Niederdeppe
Department of Population Health Sciences and Center for Tobacco Research and Intervention, University of Wisconsin, 610 Walnut Street, Room 707 WARF Building, Madison, WI 53726 2397, USA
Tob Control 17:205-10. 2008....
- Smoking-cessation media campaigns and their effectiveness among socioeconomically advantaged and disadvantaged populationsJeff Niederdeppe
Robert Wood Johnson Foundation Health and Society Scholar, Department of Population Health Sciences, University of Wisconsin, Room 707, WARF Building, 610 Walnut St, Madison, WI 53726 2397, USA
Am J Public Health 98:916-24. 2008..We examined whether the impact of televised smoking cessation ads differed by a population's education and income...
- Cancer news coverage and information seekingJeff Niederdeppe
School of Medicine and Public Health, University of Wisconsin, Madison, Wisconsin 53726 2397, USA
J Health Commun 13:181-99. 2008....
- Media advocacy, tobacco control policy change and teen smoking in FloridaJeff Niederdeppe
Department of Population Health, University of Wisconsin, Rm 707 WARF Building, 610 Walnut Street, Madison, WI 53726 2397, USA
Tob Control 16:47-52. 2007..To assess whether media advocacy activities implemented by the Florida Tobacco Control Program contributed to increased news coverage, policy changes and reductions in youth smoking...
- Fatalistic beliefs about cancer prevention and three prevention behaviorsJeff Niederdeppe
Department of Population Health, University of Wisconsin, Madison, WI 53726 2397, USA
Cancer Epidemiol Biomarkers Prev 16:998-1003. 2007..We examined sociodemographic correlates of these beliefs and their associations with regular exercise, smoking, and fruit and vegetable consumption with a national sample of American adults...
- Changes in tobacco quitlines in the United States, 2005-2006Paula A Keller
University of Wisconsin Center for Tobacco Research and Intervention, Madison, WI 53711, USA
Prev Chronic Dis 7:A36. 2010..Information about what services quitlines offer and how those services are used may improve their reach to the smoking population...
- Assessing the validity of confirmed AD recall measures for public health communication campaign evaluationJeff Niederdeppe
Annenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania 19146, USA
J Health Commun 10:635-50. 2005..Nevertheless, results do provide evidence that both aided and confirmed ad recall measures are valid measures of campaign exposure...
- The theory of "truth": how counterindustry campaigns affect smoking behavior among teensJames C Hershey
RTI International, Washington, DC 20036 3209, USA
Health Psychol 24:22-31. 2005....
- Confirming "truth": more evidence of a successful tobacco countermarketing campaign in FloridaJeff Niederdeppe
RTI International, Research Triangle Park, NC 27612, USA
Am J Public Health 94:255-7. 2004..Florida teens had higher levels of "truth" campaign awareness and were more likely to agree with campaign-targeted beliefs; 2 of these beliefs were the only items associated with current smoking...
- The effects of state counterindustry media campaigns on beliefs, attitudes, and smoking status among teens and young adultsJames C Hersey
RTI, 1615 M Street, NW, Suite 740, Washington, DC 20036 3209, USA
Prev Med 37:544-52. 2003..This study sought to identify the pathways through which state-funded counterindustry media campaigns influence beliefs and attitudes regarding tobacco industry practices and smoking status...
- Message design strategies to raise public awareness of social determinants of health and population health disparitiesJeff Niederdeppe
Department of Communication, Cornell University, Ithaca, NY 14853 4203, USA
Milbank Q 86:481-513. 2008..Raising public awareness of the importance of social determinants of health (SDH) and health disparities presents formidable communication challenges...