Michael Mackert

Summary

Affiliation: University of Texas
Country: USA

Publications

  1. doi request reprint Promoting folic acid to Spanish-speaking Hispanic women: evaluating existing campaigns to guide new development
    Michael Mackert
    The University of Texas at Austin, Department of Advertising, College of Communication, Austin, Texas 78712, USA
    Women Health 50:376-95. 2010
  2. doi request reprint "Think the sink:" Preliminary evaluation of a handwashing promotion campaign
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, TX 78712 0116, USA
    Am J Infect Control 41:275-7. 2013
  3. doi request reprint Cluster analysis identifies subpopulations for health promotion campaign design
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas, USA
    Public Health Nurs 28:451-7. 2011
  4. doi request reprint Undermining of nutrition and exercise decisions: experiencing negative social influence
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Public Health Nurs 28:402-10. 2011
  5. doi request reprint Account planning: applying an advertising discipline to health communication and social marketing
    Michael Mackert
    Department of Advertising, College of Communication, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Health Mark Q 29:270-82. 2012
  6. doi request reprint Health literacy awareness training for healthcare workers: improving knowledge and intentions to use clear communication techniques
    Michael Mackert
    Department of Advertising, The University of Texas, Austin, TX, USA
    Patient Educ Couns 85:e225-8. 2011
  7. doi request reprint Older adolescents' perceptions and intentions regarding Do-It-Yourself Genetic Assessment services
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas, USA
    J Spec Pediatr Nurs 17:159-67. 2012
  8. doi request reprint Health literacy as controversy: an online community's discussion of the U.S. Food and Drug Administration acetaminophen recommendations
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Qual Health Res 21:1607-17. 2011
  9. ncbi request reprint Successful adoption of a school-based telemedicine system
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, 1 University Station A1200, Austin, TX 78712 0116, USA
    J Sch Health 77:327-30. 2007
  10. doi request reprint Journalism as health education: media coverage of a nonbranded pharma web site
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Telemed J E Health 17:88-94. 2011

Detail Information

Publications31

  1. doi request reprint Promoting folic acid to Spanish-speaking Hispanic women: evaluating existing campaigns to guide new development
    Michael Mackert
    The University of Texas at Austin, Department of Advertising, College of Communication, Austin, Texas 78712, USA
    Women Health 50:376-95. 2010
    ..Such strategies may necessitate targeting younger audiences, including teenagers...
  2. doi request reprint "Think the sink:" Preliminary evaluation of a handwashing promotion campaign
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, TX 78712 0116, USA
    Am J Infect Control 41:275-7. 2013
    ..Future campaigns designed to increase handwashing behavior in students may be advised to target messages according to gender difference-based responsiveness to handwashing norms...
  3. doi request reprint Cluster analysis identifies subpopulations for health promotion campaign design
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas, USA
    Public Health Nurs 28:451-7. 2011
    ..The implications of cluster analysis, from guiding additional formative research to development of health communication strategies, are discussed...
  4. doi request reprint Undermining of nutrition and exercise decisions: experiencing negative social influence
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Public Health Nurs 28:402-10. 2011
    ..The objective of this research was to assess social undermining (negative interpersonal influence) on health behaviors in a large sample of Internet users...
  5. doi request reprint Account planning: applying an advertising discipline to health communication and social marketing
    Michael Mackert
    Department of Advertising, College of Communication, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Health Mark Q 29:270-82. 2012
    ..This report discusses the history and approach of account planning, followed by an example of account planning in the design of a social marketing campaign...
  6. doi request reprint Health literacy awareness training for healthcare workers: improving knowledge and intentions to use clear communication techniques
    Michael Mackert
    Department of Advertising, The University of Texas, Austin, TX, USA
    Patient Educ Couns 85:e225-8. 2011
    ....
  7. doi request reprint Older adolescents' perceptions and intentions regarding Do-It-Yourself Genetic Assessment services
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas, USA
    J Spec Pediatr Nurs 17:159-67. 2012
    ..The purpose of this research was to investigate older adolescents' perceptions of Do-It-Yourself Genetic Assessment (DIYGA) services online and factors that influence their intentions to utilize DIYGA services...
  8. doi request reprint Health literacy as controversy: an online community's discussion of the U.S. Food and Drug Administration acetaminophen recommendations
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Qual Health Res 21:1607-17. 2011
    ..Recommendations for future research into public perceptions of health literacy are discussed...
  9. ncbi request reprint Successful adoption of a school-based telemedicine system
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, 1 University Station A1200, Austin, TX 78712 0116, USA
    J Sch Health 77:327-30. 2007
    ..TeleKidcare makes use of interactive television systems located in the school health office to let school nurses interact with KUMC physicians to provide consultations for sick children...
  10. doi request reprint Journalism as health education: media coverage of a nonbranded pharma web site
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, Texas 78712 0116, USA
    Telemed J E Health 17:88-94. 2011
    ....
  11. pmc Designing e-health interventions for low-health-literate culturally diverse parents: addressing the obesity epidemic
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, TX 78712, USA
    Telemed J E Health 15:672-7. 2009
    ..E-health can be used to educate low-health-literate audiences, but interventions designed for these users must be layered in terms of content and usability to meet varying levels of functional and media literacy...
  12. doi request reprint Health literacy knowledge among direct-to-consumer pharmaceutical advertising professionals
    Michael Mackert
    Department of Advertising, The University of Texas, Austin, TX 78712, USA
    Health Commun 26:525-33. 2011
    ..Directions for future research are considered, as more investigation of this understudied group is necessary to enrich the DTC prescription drug advertising debate...
  13. ncbi request reprint Educational content and health literacy issues in direct-to-consumer advertising of pharmaceuticals
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, 1 University Station A1200, Austin, TX 78712 0116, USA
    Health Mark Q 28:205-18. 2011
    ..g., other strategies for dealing with conditions). Issues likely to be barriers to low health literate consumers, such as nonstandard text formatting, are common...
  14. ncbi request reprint Using Twitter for prenatal health promotion: encouraging a multivitamin habit among college-aged females
    Michael Mackert
    Department of Advertising and Public Relations, The University of Texas, Austin, TX, USA
    Stud Health Technol Inform 182:93-103. 2012
    ....
  15. doi request reprint Sources of patient uncertainty when reviewing medical disclosure and consent documentation
    Erin Donovan-Kicken
    Department of Communication Studies, The University of Texas at Austin, Austin, TX, USA
    Patient Educ Couns 90:254-60. 2013
    ..The objective of this research was to examine what features of the forms increase people's uncertainty...
  16. pmc Ensuring children eat a healthy diet: a theory-driven focus group study to inform communication aimed at parents
    LeeAnn Kahlor
    Department of Advertising and Public Relations, 1 University Station, University of Texas at Austin, TX, USA
    J Pediatr Nurs 26:13-24. 2011
    ..The results showed the particular salience of factors related to the TPB concepts of perceived norms and control. Approaches to building theory-driven nursing interventions are suggested...
  17. doi request reprint A systematic review of literature about the genetic testing of adolescents
    Lynn Rew
    The University of Texas at Austin, Austin, Texas, USA
    J Spec Pediatr Nurs 14:284-94. 2009
    ..Mapping of the human genome raises interest in and concern about the genetic testing of adolescents. Our purpose was to determine the attitudes and knowledge adolescents and their parents have about genetic testing...
  18. ncbi request reprint "Take time. Save lives. Clean hands protect." A comparison of two hand hygiene health promotion posters
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, TX The University of Texas Health Science Center at Houston School of Public Health, Houston, TX Electronic address
    Am J Infect Control 42:530-2. 2014
    ..A third-person effect, the perception of stronger impact of communication messages on others, was observed. Implications on health promotion message design were discussed. ..
  19. doi request reprint Memory performance, health literacy, and instrumental activities of daily living of community residing older adults
    Graham J McDougall
    School of Nursing, University of Texas at Austin, Austin, TX 78701 1499, USA
    Nurs Res 61:70-5. 2012
    ....
  20. pmc Health literacy issues among women with visual impairments
    Tracie C Harrison
    School of Nursing, The University of Texas at Austin, 1700 Red River, Austin, TX 78701, USA
    Res Gerontol Nurs 3:49-60. 2010
    ....
  21. doi request reprint Perceptions of infertility information and support sources among female patients who access the Internet
    LeeAnn Kahlor
    Center for Women s and Gender Studies, Department of Advertising and Public Relations, The University of Texas at Austin, Austin, Texas 78712 1092, USA
    Fertil Steril 91:83-90. 2009
    ..To evaluate perceived helpfulness of and reliance on infertility information and support sources and correlates of online information and support seeking among infertile women...
  22. doi request reprint Systematic review of psychosocial benefits and harms of genetic testing
    Lynn Rew
    University of Texas at Austin, School of Nursing, Austin, Texas 78701, USA
    Issues Ment Health Nurs 31:631-45. 2010
    ..As technologies increase, genetic testing will expand and psychiatric mental health nurses must be prepared to meet the challenges of psychosocial disorders that may develop in response to genetic testing...
  23. doi request reprint Improving prenatal health: setting the agenda for increased male involvement
    Marie Guadagno
    1The University of Texas at Austin, Austin, TX, USA
    Am J Mens Health 7:523-6. 2013
    ..A discussion of culture, individual motivations, health care providers, and social marketing is also considered. ..
  24. ncbi request reprint Stigma and health literacy: an agenda for advancing research and practice
    Michael Mackert
    Department of Advertising, The University of Texas at Austin, Austin, TX, USA
    Am J Health Behav 38:690-8. 2014
    ..To propose a framework addressing various factors contributing to stigma associated with low health literacy, how stigma is manifested, and how it may contribute to adverse health consequences...
  25. ncbi request reprint A study of the health literacy needs of people with visual impairments
    Tracie Harrison
    School of Nursing, The University of Texas at Austin, Austin, TX 78759, USA
    Res Theory Nurs Pract 26:142-60. 2012
    ..They also described multiple barriers to health information, which could be eliminated. Implications for intervention development and technology use are provided...
  26. pmc Cool, but is it credible? Adolescents' and parents' approaches to genetic testing
    Lynn Rew
    University of Texas at Austin, TX, USA
    West J Nurs Res 32:610-27. 2010
    ..These findings have implications for developing interventions and public health policy highlighted by the need for improved education about the benefits and harms of genetic testing...
  27. ncbi request reprint An investigation of exercise and the placebo effect
    Dixie Stanforth
    The University of Texas at Austin, Kinesiology and Health Education, USA
    Am J Health Behav 35:257-68. 2011
    ..To replicate previous research that concluded exercise affects health via a placebo effect: simply telling workers with physically active jobs that their "work is exercise" improves health...
  28. pmc Understanding health literacy measurement through eye tracking
    Michael Mackert
    a Department of Advertising and Public Relations, The University of Texas at Austin, Austin, Texas, USA
    J Health Commun 18:185-96. 2013
    ..In addition, this finding suggests that health education material should minimize the inclusion of nonrelevant information. ..
  29. doi request reprint Health literacy, self-efficacy, and patients' assessment of medical disclosure and consent documentation
    Erin Donovan-Kicken
    Department of Communication Studies, College of Communication, The University of Texas at Austin, 1 University Station A1105, Austin, TX 78712, USA
    Health Commun 27:581-90. 2012
    ..Incorporating awareness of self-efficacy into disclosure documents and consent conversations may be a useful means of prompting patients to ask questions that can help them make informed decisions about care...
  30. ncbi request reprint Expanding the theoretical foundations of telemedicine
    Michael Mackert
    J Telemed Telecare 12:49-50. 2006
  31. ncbi request reprint Telehospice carries end-of-life care over the lines
    Pamela Whitten
    Telecommunications Department, Michigan State University, USA
    Nurs Manage 34:36-9. 2003
    ..Outline the positive and negative predictors of telehospice use, namely its impact on organizational and management issues...