Affiliation: RTI International
- Confirming "truth": more evidence of a successful tobacco countermarketing campaign in FloridaJeff Niederdeppe
RTI International, Research Triangle Park, NC 27612, USA
Am J Public Health 94:255-7. 2004..Florida teens had higher levels of "truth" campaign awareness and were more likely to agree with campaign-targeted beliefs; 2 of these beliefs were the only items associated with current smoking...
- The impact of state tobacco control program funding cuts on teens' exposure to tobacco control interventions: evidence from FloridaKevin C Davis
Public Health and Policy Research Program, RTI International, Research Triangle Park, North Carolina 27709, USA
Am J Health Promot 25:176-85. 2011..Explore the impact of dramatic budget cuts to the Florida Tobacco Control Program (FTCP) on Florida teens' exposure to tobacco control interventions...
- The theory of "truth": how counterindustry campaigns affect smoking behavior among teensJames C Hershey
RTI International, Washington, DC 20036 3209, USA
Health Psychol 24:22-31. 2005....
- Exploring differences in smokers' perceptions of the effectiveness of cessation media messagesKevin C Davis
RTI International, 3040 Cornwallis Road, Research Triangle Park, NC 27709 2194, USA
Tob Control 20:26-33. 2011....
- The effects of state counterindustry media campaigns on beliefs, attitudes, and smoking status among teens and young adultsJames C Hersey
RTI, 1615 M Street, NW, Suite 740, Washington, DC 20036 3209, USA
Prev Med 37:544-52. 2003..This study sought to identify the pathways through which state-funded counterindustry media campaigns influence beliefs and attitudes regarding tobacco industry practices and smoking status...
- Cancer information scanning and seeking in the general populationBridget Kelly
RTI International, Washington, DC, USA
J Health Commun 15:734-53. 2010..Respondents were fairly consistent in their place on a typology of scanning and seeking across behaviors. Seeking was associated with all six behaviors, and scanning was associated with three of six behaviors...
- Validating measures of scanned information exposure in the context of cancer prevention and screening behaviorsBridget J Kelly
RTI International, Washington, DC, USA
J Health Commun 14:721-40. 2009..These results provide evidence that scanned information exposure measures are valid indicators of the construct. Researchers might consider their use to capture scanned media influence on cognitions and behaviors...
- Media advocacy, tobacco control policy change and teen smoking in FloridaJeff Niederdeppe
Department of Population Health, University of Wisconsin, Rm 707 WARF Building, 610 Walnut Street, Madison, WI 53726 2397, USA
Tob Control 16:47-52. 2007..To assess whether media advocacy activities implemented by the Florida Tobacco Control Program contributed to increased news coverage, policy changes and reductions in youth smoking...
- Assessing the validity of confirmed AD recall measures for public health communication campaign evaluationJeff Niederdeppe
Annenberg School for Communication, University of Pennsylvania, Philadelphia, Pennsylvania 19146, USA
J Health Commun 10:635-50. 2005..Nevertheless, results do provide evidence that both aided and confirmed ad recall measures are valid measures of campaign exposure...
- Fatalistic beliefs about cancer prevention and three prevention behaviorsJeff Niederdeppe
Department of Population Health, University of Wisconsin, Madison, WI 53726 2397, USA
Cancer Epidemiol Biomarkers Prev 16:998-1003. 2007..We examined sociodemographic correlates of these beliefs and their associations with regular exercise, smoking, and fruit and vegetable consumption with a national sample of American adults...
- Smoking-cessation media campaigns and their effectiveness among socioeconomically advantaged and disadvantaged populationsJeff Niederdeppe
Robert Wood Johnson Foundation Health and Society Scholar, Department of Population Health Sciences, University of Wisconsin, Room 707, WARF Building, 610 Walnut St, Madison, WI 53726 2397, USA
Am J Public Health 98:916-24. 2008..We examined whether the impact of televised smoking cessation ads differed by a population's education and income...
- Message design strategies to raise public awareness of social determinants of health and population health disparitiesJeff Niederdeppe
Department of Communication, Cornell University, Ithaca, NY 14853 4203, USA
Milbank Q 86:481-513. 2008..Raising public awareness of the importance of social determinants of health (SDH) and health disparities presents formidable communication challenges...
- Cancer news coverage and information seekingJeff Niederdeppe
School of Medicine and Public Health, University of Wisconsin, Madison, Wisconsin 53726 2397, USA
J Health Commun 13:181-99. 2008....