- Does entertainment-education work with Latinos in the United States? Identification and the effects of a telenovela breast cancer storylineHolley A Wilkin
Department of Communication, Georgia State University, Atlanta, Georgia 30302 4000, USA
J Health Commun 12:455-69. 2007..Third, these trends were confirmed and further explored using focus groups of Ladrón viewers. Implications for educating viewers using dramatic serials in the United States are discussed...
- Hard-to-reach? Using health access status as a way to more effectively target segments of the Latino audienceHolley A Wilkin
Department of Communication, Georgia State University, Atlanta, GA 30302, USA
Health Educ Res 26:239-53. 2011..The theoretical and methodological contributions of this work, its major findings, implications, limitations and policy guidelines are discussed...