Yuji Wada

Summary

Affiliation: National Institute of Agrobiological Sciences
Country: Japan

Publications

  1. pmc Glossiness and perishable food quality: visual freshness judgment of fish eyes based on luminance distribution
    Takuma Murakoshi
    Food Function Division, National Food Research Institute, National Agriculture and Food Research Organization, Ibaraki, Japan
    PLoS ONE 8:e58994. 2013
  2. pmc Perception of elasticity in the kinetic illusory object with phase differences in inducer motion
    Tomohiro Masuda
    Food Function Division, National Food Research Institute, National Agriculture and Food Research Organization, Ibaraki, Japan
    PLoS ONE 8:e78621. 2013
  3. pmc Memory color effect induced by familiarity of brand logos
    Atsushi Kimura
    Department of Information Environment, Tokyo Denki University, Inzai, Chiba, Japan
    PLoS ONE 8:e68474. 2013
  4. pmc Luminance distribution modifies the perceived freshness of strawberries
    Carlos Arce-Lopera
    Department of Environment and Information Sciences, Yokohama National University, E404 General Research Building, 79 7 Tokiwadai, Hodogaya ku, Yokohama, Kanagawa 240 8501, Japan E mail
    Iperception 3:338-55. 2012
  5. doi request reprint Infant visual preference for fruit enhanced by congruent in-season odor
    Yuji Wada
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, National Agriculture and Food Research Organization, 2 1 12, Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 58:1070-5. 2012
  6. ncbi request reprint Sound enhances detection of visual target during infancy: a study using illusory contours
    Yuji Wada
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Tsukuba, Ibaraki, Japan
    J Exp Child Psychol 102:315-22. 2009
  7. doi request reprint Influence of luminance distribution on the appetizingly fresh appearance of cabbage
    Yuji Wada
    National Food Research Institute, Sensory and Cognitive Food Science Laboratory, 2 1 12, Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 54:363-8. 2010
  8. doi request reprint Interactive effects of carbon footprint information and its accessibility on value and subjective qualities of food products
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Tsukuba, Ibaraki, Japan
    Appetite 55:271-8. 2010
  9. doi request reprint Conjoint analysis on the purchase intent for traditional fermented soy product (natto) among Japanese housewives
    Atsushi Kimura
    Department of Information Environment, Tokyo Denki University, 2 1200 Muzaigakuendai, Inzai, Chiba 270 1382, Japan
    J Food Sci 76:S217-24. 2011
  10. doi request reprint Infants' recognition of objects using canonical color
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Ibaraki 305 8642, Japan
    J Exp Child Psychol 105:256-63. 2010

Detail Information

Publications20

  1. pmc Glossiness and perishable food quality: visual freshness judgment of fish eyes based on luminance distribution
    Takuma Murakoshi
    Food Function Division, National Food Research Institute, National Agriculture and Food Research Organization, Ibaraki, Japan
    PLoS ONE 8:e58994. 2013
    ..Here we elucidate whether luminance distribution would continue to have a significant effect on visual freshness perception even if visual stimuli included individual differences in addition to the degradation process of foods...
  2. pmc Perception of elasticity in the kinetic illusory object with phase differences in inducer motion
    Tomohiro Masuda
    Food Function Division, National Food Research Institute, National Agriculture and Food Research Organization, Ibaraki, Japan
    PLoS ONE 8:e78621. 2013
    ....
  3. pmc Memory color effect induced by familiarity of brand logos
    Atsushi Kimura
    Department of Information Environment, Tokyo Denki University, Inzai, Chiba, Japan
    PLoS ONE 8:e68474. 2013
    ..Here, we conducted two experiments in order to examine the relationship between the degree of a subject's familiarity with objects and the degree of the memory color effect by using logographs of food and beverage companies...
  4. pmc Luminance distribution modifies the perceived freshness of strawberries
    Carlos Arce-Lopera
    Department of Environment and Information Sciences, Yokohama National University, E404 General Research Building, 79 7 Tokiwadai, Hodogaya ku, Yokohama, Kanagawa 240 8501, Japan E mail
    Iperception 3:338-55. 2012
    ....
  5. doi request reprint Infant visual preference for fruit enhanced by congruent in-season odor
    Yuji Wada
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, National Agriculture and Food Research Organization, 2 1 12, Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 58:1070-5. 2012
    ..In Experiment 2, the olfactory-visual binding effect disappeared. This implies that visual-olfactory binding is triggered by an observer's experience...
  6. ncbi request reprint Sound enhances detection of visual target during infancy: a study using illusory contours
    Yuji Wada
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Tsukuba, Ibaraki, Japan
    J Exp Child Psychol 102:315-22. 2009
    ..A significant enhancement, induced by sound, of the preference for illusory contours was observed only in the 7-month-olds. These results suggest that audio-visual enhancement in visual target detection emerges at 7 months of age...
  7. doi request reprint Influence of luminance distribution on the appetizingly fresh appearance of cabbage
    Yuji Wada
    National Food Research Institute, Sensory and Cognitive Food Science Laboratory, 2 1 12, Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 54:363-8. 2010
    ..These results suggest that the luminance distribution in the vegetable texture partly contributes to visual freshness perception but other variables, such as spatial patterns, might also be important for estimating visual freshness...
  8. doi request reprint Interactive effects of carbon footprint information and its accessibility on value and subjective qualities of food products
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Tsukuba, Ibaraki, Japan
    Appetite 55:271-8. 2010
    ..These results imply that the perceived environmental friendliness inferable from a carbon footprint label contributes to creating value for a food product...
  9. doi request reprint Conjoint analysis on the purchase intent for traditional fermented soy product (natto) among Japanese housewives
    Atsushi Kimura
    Department of Information Environment, Tokyo Denki University, 2 1200 Muzaigakuendai, Inzai, Chiba 270 1382, Japan
    J Food Sci 76:S217-24. 2011
    ..The behavioral and demographic characteristics of the respondents had a limited influence on segment membership...
  10. doi request reprint Infants' recognition of objects using canonical color
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, Ibaraki 305 8642, Japan
    J Exp Child Psychol 105:256-63. 2010
    ..The 5-month-olds showed no significant preference for the correctly colored pictures for all object conditions. These findings imply that the recognition of canonical color for objects emerges at 6 months of age...
  11. ncbi request reprint Implicit gender-based food stereotypes. Semantic priming experiments on young Japanese
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, 2 1 12 Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 52:521-4. 2009
    ..We demonstrate that a semantic priming paradigm is capable of uncovering implicit gender-based food stereotypes...
  12. doi request reprint Dish influences implicit gender-based food stereotypes among young Japanese adults
    Atsushi Kimura
    Department of Information Environment, Tokyo Denki University, 2 1200 Muzaigakuendai, Inzai, Chiba 270 1382, Japan
    Appetite 58:940-5. 2012
    ..These results suggest that gender-based stereotypical attitudes toward food pictures are determined by the combination of gender impressions for both the food itself and its dish...
  13. doi request reprint Superiority of experts over novices in trueness and precision of concentration estimation of sodium chloride solutions
    Tomohiro Masuda
    National Agriculture and Food Research Organization, National Food Research Institute, Tsukuba, Ibaraki, Japan
    Chem Senses 38:251-8. 2013
    ..By introducing precision and trueness parameters, we succeeded in quantifying the estimations of experts and novices in rating the concentration of solutions, revealing experts' superiority even for a task they had not been trained for...
  14. doi request reprint Influences of food-name labels on perceived tastes
    Masako Okamoto
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, 2 1 12 Kannondai, Tsukuba 305 8642, Japan
    Chem Senses 34:187-94. 2009
    ..Effects of identity information have been shown in olfaction and flavors. This study demonstrates the first experimental evidence that identity information given as names also influence the perception of unimodal basic tastes...
  15. doi request reprint Consumer valuation of packaged foods. Interactive effects of amount and accessibility of information
    Atsushi Kimura
    Sensory and Cognitive Food Science Laboratory, National Food Research Institute, 2 1 12 Kannondai, Tsukuba, Ibaraki, Japan
    Appetite 51:628-34. 2008
    ....
  16. doi request reprint Effects of environmental context on temporal perception bias in apparent motion
    Tomohiro Masuda
    Sensory and Cognitive Food Science Laboratory, Food Function Division, National Food Research Institute, National Agriculture and Food Research Organization, Tsukuba, Ibaraki, Japan
    Vision Res 51:1728-40. 2011
    ..The results of the present study suggest that the determining factor of direction in the kappa effect is not a simple anisotropy, but rather the context of observed events...
  17. ncbi request reprint First bite for hardness judgment as haptic exploratory procedure
    Haruka Dan
    National Food Research Institute, 2 1 12 Kannondai, Tsukuba 305 8642, Japan
    Physiol Behav 92:601-10. 2007
    ..We concluded that the biting behavior in hardness judgment functions as the exploratory procedure and was optimized for encoding the target sensory properties...
  18. doi request reprint Effect of risk information exposure on consumers' responses to foods with insect contamination
    Atsushi Kimura
    Dept of Information Environment, Tokyo Denki Univ, Chiba, Japan
    J Food Sci 79:S246-50. 2014
    ..These findings have implications for the coordination of risk communication strategies. ..
  19. ncbi request reprint Visual illusion in mass estimation of cut food
    Yuji Wada
    National Food Research Institute, 2 1 12, Kannondai, Tsukuba, Ibaraki 305 8642, Japan
    Appetite 49:183-90. 2007
    ..Hence we can conclude that there are illusions associated with the visual presentation of food that may influence various food impressions, including satisfaction and eating behaviour...
  20. pmc Differential functioning of retrieval/comparison processing in detection of the presence and absence of change
    Takuma Murakoshi
    National Food Research Institute, National Agriculture and Food Research Organization, Tsukuba shi, Ibaraki, Japan
    PLoS ONE 8:e68789. 2013
    ..This study aimed to fill this research gap by comparing performance in the detection of the presence and the absence of a change in one item among a set of items...