Pei Ling Hsieh

Summary

Publications

  1. doi request reprint Why e-return services fail: a psychological contract violation approach
    Pei Ling Hsieh
    Department of Marketing Management, Takming University of Science and Technology, Taipei, Taiwan
    Cyberpsychol Behav Soc Netw 15:655-62. 2012

Detail Information

Publications1

  1. doi request reprint Why e-return services fail: a psychological contract violation approach
    Pei Ling Hsieh
    Department of Marketing Management, Takming University of Science and Technology, Taipei, Taiwan
    Cyberpsychol Behav Soc Netw 15:655-62. 2012
    ..These factors contribute to the subsequent success of e-RS, especially, customers' TR and SI. Furthermore, recommendations are made on how firms should evaluate PCV and its influencing factors to prevent e-RS failure...