Nicolas Gueguen

Summary

Country: France

Publications

  1. ncbi Hitchhiking women's hair color
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, 4 rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Percept Mot Skills 109:941-8. 2009
  2. ncbi The sweet smell of ... implicit helping: effects of pleasant ambient fragrance on spontaneous help in shopping malls
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    J Soc Psychol 152:397-400. 2012
  3. doi Sound level of environmental music and drinking behavior: a field experiment with beer drinkers
    Nicolas Gueguen
    Laboratoire Gestic, UFR LSHS, Universite de Bretagne Sud, Lorient Cedex, France
    Alcohol Clin Exp Res 32:1795-8. 2008
  4. doi The effect of a practitioner's touch on a patient's medication compliance
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, Lorient, France
    Psychol Health Med 14:689-94. 2009
  5. ncbi The effect of women's suggestive clothing on men's behavior and judgment: a field study
    Nicolas Gueguen
    Institut de Management, Universite de Bretagne Sud, rue de la Loi, 56000 Vannes, France
    Psychol Rep 109:635-8. 2011
  6. ncbi The effect of facial makeup on the frequency of drivers stopping for hitchhikers
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Psychol Rep 113:1109-13. 2013
  7. doi "Even a donation one time in your live will help…": The effect of the legitimizing paltry contribution technique on blood donation
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR DSEG, Institut de Management de Bretagne Sud IMABS, rue de la Loi, 56000 Vannes, France Electronic address
    Transfus Apher Sci 49:489-93. 2013
  8. doi Effects of a Tattoo on Men's Behavior and Attitudes Towards Women: An Experimental Field Study
    Nicolas Gueguen
    Business Department, Universite de Bretagne Sud, IMABS, rue de la Loi, 56000, Vannes, France
    Arch Sex Behav 42:1517-24. 2013
  9. doi Tattoo, piercing, and adolescent tobacco consumption
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR DSEG, Institut de Management de Bretagne Sud IMABS, rue de la Loi, 56000 Vannes, France
    Int J Adolesc Med Health 25:87-9. 2013
  10. ncbi Compliments and receptivity to a courtship request: a field experiment
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Psychol Rep 112:239-42. 2013

Collaborators

Detail Information

Publications45

  1. ncbi Hitchhiking women's hair color
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, 4 rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Percept Mot Skills 109:941-8. 2009
    ..No effect of hair color was found for female drivers who stopped. The greater attractiveness associated with blonde hair for women appears to explain these data...
  2. ncbi The sweet smell of ... implicit helping: effects of pleasant ambient fragrance on spontaneous help in shopping malls
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    J Soc Psychol 152:397-400. 2012
    ..It was found that passers-by helped the confederates more favorably in the pleasant-smelling areas. Positive mood induced by ambient smell was used to explain such results...
  3. doi Sound level of environmental music and drinking behavior: a field experiment with beer drinkers
    Nicolas Gueguen
    Laboratoire Gestic, UFR LSHS, Universite de Bretagne Sud, Lorient Cedex, France
    Alcohol Clin Exp Res 32:1795-8. 2008
    ..However, the effect of the level of the environmental music played in a bar still remained in question...
  4. doi The effect of a practitioner's touch on a patient's medication compliance
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, Lorient, France
    Psychol Health Med 14:689-94. 2009
    ..One week later, patients were solicited at home to evaluate the number of tablets that were taken. Greater medication compliance was found in the touch condition...
  5. ncbi The effect of women's suggestive clothing on men's behavior and judgment: a field study
    Nicolas Gueguen
    Institut de Management, Universite de Bretagne Sud, rue de la Loi, 56000 Vannes, France
    Psychol Rep 109:635-8. 2011
    ..Results are discussed with respect to men's possible misinterpretation that women's clothing indicates sexual interest, and the risks associated with the misinterpretation...
  6. ncbi The effect of facial makeup on the frequency of drivers stopping for hitchhikers
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Psychol Rep 113:1109-13. 2013
    ..Frequency of stopping was compared in 1,600 male and female drivers. Facial makeup was associated with an increase in the number of male drivers who stopped to offer a ride. Makeup did not affect frequency of stopping by female drivers...
  7. doi "Even a donation one time in your live will help…": The effect of the legitimizing paltry contribution technique on blood donation
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR DSEG, Institut de Management de Bretagne Sud IMABS, rue de la Loi, 56000 Vannes, France Electronic address
    Transfus Apher Sci 49:489-93. 2013
    ..Solicitors wore a tee-shirt on which the statement "Even a donation one time in your live will help…" was either present or not. Results show that more participants gave their blood when this statement appeared on the tee-shirt. ..
  8. doi Effects of a Tattoo on Men's Behavior and Attitudes Towards Women: An Experimental Field Study
    Nicolas Gueguen
    Business Department, Universite de Bretagne Sud, IMABS, rue de la Loi, 56000, Vannes, France
    Arch Sex Behav 42:1517-24. 2013
    ..These results were discussed with respect to men's possible misinterpretation of women wearing tattoos and the risks associated with this misinterpretation. ..
  9. doi Tattoo, piercing, and adolescent tobacco consumption
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR DSEG, Institut de Management de Bretagne Sud IMABS, rue de la Loi, 56000 Vannes, France
    Int J Adolesc Med Health 25:87-9. 2013
    ..Conclusion: Piercings and/or tattoos as well as combined piercings and tattoos appeared as markers of tobacco consumption. Such marks could serve as signs for educators, parents, and physicians...
  10. ncbi Compliments and receptivity to a courtship request: a field experiment
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Psychol Rep 112:239-42. 2013
    ..Results showed that complimenting was associated with greater compliance to the request...
  11. ncbi Weather and helping: additional evidence of the effect of the sunshine Samaritan
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    J Soc Psychol 153:123-6. 2013
    ..Passers-by helped the confederates more favorably on the sunnier days. Positive mood induced by sun may explain such results...
  12. doi Gait and menstrual cycle: ovulating women use sexier gaits and walk slowly ahead of men
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, 4, rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Gait Posture 35:621-4. 2012
    ..Such behaviors were interpreted as unconscious desires of women near ovulation to reinforce their attractiveness in order to attract more men and to increase their choice of a partner...
  13. doi Tattoos, piercings, and alcohol consumption
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, Lorient Cedex, France
    Alcohol Clin Exp Res 36:1253-6. 2012
    ..Previous studies have found a link between body tattoos or piercings and risky behavior. However, these studies only examined survey data but not real behavior...
  14. ncbi "Say it...near the flower shop": further evidence of the effect of flowers on mating
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    J Soc Psychol 152:529-32. 2012
    ..It was found that women agreed more favorably to the confederate's courtship solicitation when solicited in the area of the flower shop. Positive mood induced by exposure to flowers was used to explain these results...
  15. ncbi Color and women attractiveness: when red clothed women are perceived to have more intense sexual intent
    Nicolas Gueguen
    Universite de Bretagne Sud, Lorient, France
    J Soc Psychol 152:261-5. 2012
    ..It was found that men evaluated higher sexual intent in the red clothing condition. It was also found that perception of the woman's sexual intent was not moderated by attractiveness rating...
  16. doi Improving medication adherence by using practitioner nonverbal techniques: a field experiment on the effect of touch
    Nicolas Gueguen
    IUT de Vannes Département TC, Laboratoire CRPCC LESTIC, Universite de Bretagne Sud, 8, rue Montaigne, BP 561, 56017 Vannes, France
    J Behav Med 33:466-73. 2010
    ....
  17. ncbi Men's sense of humor and women's responses to courtship solicitations: an experimental field study
    Nicolas Gueguen
    Universite de Bretagne Sud, Social Sciences Department, 4 rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Psychol Rep 107:145-56. 2010
    ..The previous expression of humor was associated with greater compliance with the male confederate's request and with a higher positive evaluation. The possible effects of humor are discussed from an evolutionary perspective...
  18. doi Effects of solicitor sex and attractiveness on receptivity to sexual offers: a field study
    Nicolas Gueguen
    Département Lettres, Langues et Sciences Humaines, Universite de Bretagne Sud, 4, rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Arch Sex Behav 40:915-9. 2011
    ..Women were more disinclined to have a drink, and none but one accepted the male's sexual request. Such results confirm that men are apparently more eager for sexual activity than women are...
  19. ncbi Enhanced female attractiveness with use of cosmetics and male tipping behavior in restaurants
    Nicolas Gueguen
    Universite de Bretagne Sud, IUT de Vannes, Département TC, Vannes, France
    J Cosmet Sci 62:283-90. 2011
    ..It was also found that the effect of makeup on tipping behavior was mediated by the perception of the physical attractiveness of the waitress, but only when considering male customers...
  20. doi [A simple method to determine and evaluate "effect size"]
    Nicolas Gueguen
    Université de Bretagne, Lorient Cedex, France
    Sante 21:103-5. 2011
    ..This paper is a methodological note presenting the conceptual interest of the effect size, its main indicators and their interpretation...
  21. ncbi Similarity and social interaction: when similarity fosters implicit behavior toward a stranger
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    J Soc Psychol 151:671-3. 2011
    ..The results showed that similarity fosters implicit behavior, adding to the growing body of data on the positive effects of similarity and its role in social interaction...
  22. ncbi Foot-in-the-door technique using a courtship request: a field experiment
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, Lorient, France
    Psychol Rep 103:529-34. 2008
    ..Analysis showed foot-in-the-door was associated with greater compliance to the second request. The theoretical implication of such results with this nonprosocial request are discussed...
  23. ncbi Bust size and hitchhiking: a field study
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, 4 rue Jean Zay, BP 92116, 56321 Lorient, France
    Percept Mot Skills 105:1294-8. 2007
    ..Increasing the bra-size of the female-hitchhiker was significantly associated with an increase in number of male drivers, but not female drivers, who stopped to offer a ride...
  24. doi The receptivity of women to courtship solicitation across the menstrual cycle: a field experiment
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, 4 rue Jean Zay, BP 92116, 56321 Lorient Cedex, France
    Biol Psychol 80:321-4. 2009
    ..It was found that women in their fertile phase, but not pill-users, agreed more favorably to the request than women in their luteal phase or in their menstrual phase...
  25. doi Mimicry and helping behavior: an evaluation of mimicry on explicit helping request
    Nicolas Gueguen
    Université Bretagne Sud, UFR LSHS, Lorient, France
    J Soc Psychol 151:1-4. 2011
    ..It was found that mimicry increased compliance to the confederate's request...
  26. ncbi Women's bust size and men's courtship solicitation
    Nicolas Gueguen
    Universite de Bretagne Sud, LSHS, 4, rue Jean Zay, BP 92116, Lorient 56321, France
    Body Image 4:386-90. 2007
    ..It was found that increasing the breast size of the female confederate was associated with an increasing number of approaches by men...
  27. ncbi Semantically induced memories of love and helping behavior
    Lubomir Lamy
    Universite Paris Sud, IUT de Sceaux, 8, avenue Cauchy, 92330 Sceaux, France
    Psychol Rep 102:418-24. 2008
    ..Theoretical explanations are presented, based on a gender-role expectation hypothesis...
  28. ncbi Mimicry and propagation of prosocial behavior in a natural setting
    Jacques Fischer-Lokou
    Universite de Bretagne Sud, IUT de Vannes, 8 rue Montaigne, 56017 Vannes Cedex, France
    Psychol Rep 108:599-605. 2011
    ..The results show that people who had been mimicked complied more often with a request for money and gave significantly more, suggesting they were more helpful and more generous toward other people, even complete strangers...
  29. doi A web replication of Snyder, Decker, and Bersheid's (1977) experiment on the self-fulfilling nature of social stereotypes
    Nicolas Gueguen
    Universite de Bretagne Sud, UFR LSHS, Lorient Cedex, France
    J Soc Psychol 149:600-2. 2009
    ..Two undergradutates females who were unaware of the experimental conditions judged that they had more probability to respond to the male's message in the physically attractiveness condition...
  30. ncbi Tactile contact and spontaneous help: an evaluation in a natural setting
    Nicolas Gueguen
    Universite de Bretagne Sud, IUT de Vannes Département GEA, Vannes, France
    J Soc Psychol 143:785-7. 2003
  31. ncbi Words as environmental cues: the effect of the word "loving" on compliance to a blood donation request
    Virginie Charles-Sire
    Universite de Bretagne Sud, France
    J Psychol 146:455-70. 2012
    ..The activation spreading theory is used to explain these results. The practical application of these results for blood donation drives and other health-related fundraising events is explored...
  32. ncbi Request solicitation and semantic evocation of freedom: an evaluation in a computer-mediated communication context
    Nicolas Gueguen
    Laboratoire GRESICO, Universite de Bretagne Sud, IUT de Vannes, BP 561, 56017 Vannes, France
    Percept Mot Skills 95:208-12. 2002
    ..Analysis showed that, when the semantic evocation of freedom is included in the message, a higher compliance rate was observed than in a situation in which this evocation was omitted...
  33. ncbi Direct look versus evasive glance and compliance with a request
    Nicolas Gueguen
    Department of Business Techniques, Universite de Bretagne Sud, Vannes, France
    J Soc Psychol 142:393-6. 2002
  34. ncbi Another evaluation of touch and helping behavior
    Nicolas Gueguen
    Universite de Bretagne Sud, IUT de Vannes, France
    Psychol Rep 92:62-4. 2003
    ..Bus drivers were briefly touched by the confederate during solicitation. Analysis showed that bus drivers who were touched accepted the request more favorably but only when made by a female...
  35. ncbi Hitchhikers' smiles and receipt of help
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Psychol Rep 94:756-60. 2004
    ..Analysis showed that, when hitchhiking women were smiling, motorists stopped more frequently but not when hitchhikers were men. Also, in all conditions, motorists who stopped were male...
  36. ncbi Low-ball and compliance to a request: an application in a field setting
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes
    Psychol Rep 91:81-4. 2002
    ..whereas in the control condition the confederate gave this information when stating his request. Analysis showed that low-ball technique leads people to maintain their first decision...
  37. ncbi Cartoon music in a candy store: a field experiment
    Hélène Le Guellec
    Universite de Bretagne Sud, 4 rue Jean Zay BP 92116, 56321 Lorient, France
    Psychol Rep 100:1255-8. 2007
    ..or no music. Analysis showed that customers spent significantly more time in the store when cartoon music was played, but the two styles of music were not related to the amount of money spent...
  38. ncbi Fund-raising on the web: the effect of an electronic door-in-the-face technique on compliance to a request
    Nicolas Gueguen
    Département TC, Universite de Bretagne Sud, Vannes, France
    Cyberpsychol Behav 6:189-93. 2003
    ..Results show that the DITF procedure increase compliance to the last request. The theoretical implication of the effect of this technique in a computer-communication context is discussed...
  39. ncbi An evaluation of touch on a large request: a field setting
    Nicolas Gueguen
    Laboratoire GRESICO, Universite de Bretagne Sud, IUT de Vannes Département TC, France
    Psychol Rep 90:267-9. 2002
    ..This finding indicates that touch was positively associated with the subjects' compliance (p<.03)...
  40. ncbi Solicitation by e-mail and solicitor's status: a field study of social influence on the web
    Nicolas Gueguen
    IUT de Vannes Département TC, Universite de Bretagne Sud, Vannes, France
    Cyberpsychol Behav 5:377-83. 2002
    ..Results show that, in both experiments, subjects agreed more favorably to the request when the solicitor was of high status. The importance of social information on computer-mediated communication is used to explain such results...
  41. ncbi Women's eye contact and men's later interest: two field experiments
    Nicolas Gueguen
    Universite de Bretagne Sud, Vannes, France
    Percept Mot Skills 106:63-6. 2008
    ..2 sec., or 4 sec. The presence versus absence of smile was the dependent variable. Longer duration of eye contact was associated with an increase of smiling...
  42. ncbi Odd versus even prices and consumers' behavior
    Nicolas Gueguen
    Universite de Bretagne Sud, IUT de Vannes, Laboratoire GRESICO, 8 rue Montaigne, 56000 Vannes
    Psychol Rep 96:1121-2. 2005
    ..99euro, and in the other half they were proposed at 2.00euro. Analysis showed that the price ending with nine was associated with more subjects agreeing to the request, 118 of 200 vs 91 of 200...
  43. ncbi Touch, awareness of touch, and compliance with a request
    Nicolas Gueguen
    Laboratoire GRESICO, Universite de Bretagne Sud, IUT de Vannes Département TC, France
    Percept Mot Skills 95:355-60. 2002
    ..Analysis showed that touch was associated with significantly higher compliance to the request but no difference was found between subjects who had noticed the tactual contact and subjects who had not noticed...
  44. ncbi Tactile contact and evaluation of the toucher
    Damien Erceau
    LSHS, Universite de Bretagne Sud, Lorient, France
    J Soc Psychol 147:441-4. 2007
    ..The results showed that for each dimension that the participants evaluated, the touch condition was associated with statistically higher positive evaluations of the toucher than the no-touch control condition...
  45. ncbi Social presence reinforcement and computer-mediated communication: the effect of the solicitor's photography on compliance to a survey request made by e-mail
    Nicolas Gueguen
    IUT de Vannes Département TC, Universite de Bretagne Sud, Vannes, France
    Cyberpsychol Behav 5:139-42. 2002
    ..The importance of social information on computer-mediated communication is used to explain such results...