Research Topics
| Susan E MorganSummaryAffiliation: Purdue University Country: USA Publications
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Detail Information
Publications
Beyond the organ donor card: the effect of knowledge, attitudes, and values on willingness to communicate about organ donation to family membersSusan E Morgan
Department of Communication Rutgers University, New Brunswick, NJ 08901, USA
Health Commun 14:121-34. 2002....- Entertainment (mis)education: the framing of organ donation in entertainment televisionSusan E Morgan
Department of Communication, Purdue University, USA
Health Commun 22:143-51. 2007..Organ donation is framed in mostly negative terms, with a few notable exceptions. Recommendations for how to address negative framing of organ donation in the media are offered... - Facts versus 'Feelings': how rational is the decision to become an organ donor?Susan E Morgan
Department of Communication corrected Purdue University, Beering Hall Room 2114 corrected West Lafayette, IN 47907 2098 USA
J Health Psychol 13:644-58. 2008.... - The University Worksite Organ Donation Project: a comparison of two types of worksite campaigns on the willingness to donateSusan E Morgan
Purdue University, Indianapolis, IN, USA
Clin Transplant 25:600-5. 2011..Implications for the creation of campaigns to promote other health behaviors are examined... - In their own words: the reasons why people will (not) sign an organ donor cardSusan E Morgan
Department of Communication, Purdue University, West Lafayette, IN 47907, USA
Health Commun 23:23-33. 2008..These findings both support and contradict past studies based on quantitative survey data. Implications for the construction of more effective future organ donor campaigns are discussed... - Family discussions about organ donation: how the media influences opinions about donation decisionsSusan E Morgan
Department of Communication, Purdue University, West Lafayette, IN 47907, USA
Clin Transplant 19:674-82. 2005..Therefore, such myths must be countered effectively if greater consent for organ donation is to be attained... - The role of religiosity, religious norms, subjective norms, and bodily integrity in signing an organ donor cardMichael T Stephenson
Department of Communication, Texas A and M University, College Station, TX 77843 4234, USA
Health Commun 23:436-47. 2008..Finally, the results reveal a strong direct and indirect effect of bodily integrity on intent to donate... - Saving lives branch by branch: the effectiveness of driver licensing bureau campaigns to promote organ donor registry sign-ups to African Americans in MichiganTyler R Harrison
Department of Communication, Purdue University, West Lafayette, Indiana 47907, USA
J Health Commun 16:805-19. 2011..The study provides evidence supporting the use of driver licensing bureau campaigns to promote organ donation registries to diverse audiences... - Promoting the Michigan organ donor registry: evaluating the impact of a multifaceted intervention utilizing media priming and communication designTyler R Harrison
Department of Communication, Purdue University, West Lafayette, IN 47907, USA
Health Commun 25:700-8. 2010..The rate of registry increase in intervention counties was approximately 1,900% higher than statewide on a per capita basis... - Effects of information, education, and communication training about organ donation for gatekeepers: clerks at the Department of Motor Vehicles and organ donor registriesTyler R Harrison
Department of Communication, Purdue University, 2114 BRNG Hall, 100 N University Street, West Lafayette, IN 47907, USA
Prog Transplant 18:301-9. 2008..Clerks at the Department of Motor Vehicles (DMV) serve as gatekeepers in the quest to fill organ donor registries. Most people who join organ donor registries do so through their local driver's license bureau... - The challenges of social marketing of organ donation: news and entertainment coverage of donation and transplantationTyler R Harrison
Department of Communication, Purdue University, Beering Hall Room 2114, West Lafayette, IN 47907 2098, USA
Health Mark Q 25:33-65. 2008..Understanding the broader environmental context of organ donation messages highlights the issues faced by social marketing campaigns in persuading the public to become potential donors... - Information behaviors and problem chain recognition effect: applying situational theory of problem solving in organ donation issuesJeong Nam Kim
Department of Communication, Purdue University, West Lafayette, IN, USA
Health Commun 26:171-84. 2011..Based on the findings, we discuss the segmentation method and its utility for more strategic planning and practice of health campaigns... - Many facets of reluctance: African Americans and the decision (not) to donate organsSusan E Morgan
Department of Communication, Purdue University, Beering Hall, 100 N University St, West Lafayette, IN 47907, USA
J Natl Med Assoc 98:695-703. 2006..2% of the cases correctly classified according to organ donor card status. Recommendations for campaigns targeting African Americans' willingness to donate organs are offered... - Sometimes a cigar [magazine] is more than just a cigar [magazine]: pro-smoking arguments in Cigar Aficionado, 1992-2000Alan D DeSantis
Department of Communication, University of Kentucky, Lexington, KY 40506, USA
Health Commun 15:457-80. 2003..These pro-smoking arguments ultimately serve to relieve the cognitive dissonance associated with the consumption of a potentially deadly product and to maintain a loyal readership, free from guilt or anxiety... - African Americans' knowledge about organ donation: closing the gap with more effective persuasive message strategiesSusan E Morgan
School of Communication, Information, and Library Studies, Rutgers University, New Brunswick, New Jersey, USA
J Natl Med Assoc 95:1066-71. 2003..Implications of these findings to the development of more effective organ donation campaigns targeting African Americans are offered... - Predictors of exposure from an antimarijuana media campaign: outcome research assessing sensation seeking targetingMichael T Stephenson
Department of Communication University of Missouri Columbia, 65211 2310, USA
Health Commun 14:23-43. 2002..Implications for designing future antimarijuana messages based on these findings are discussed...